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Venture Capital For Dummies [Kindle Edition]

Nicole Gravagna , Peter K. Adams
4.6 out of 5 stars  See all reviews (25 customer reviews)

Digital List Price: $26.99 What's this?
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Book Description

Secure venture capital? Easy.

Getting a business up and running or pushing a brilliant product to the marketplace requires capital. For many entrepreneurs, a lack of start-up capital can be the single biggest roadblock to their dreams of success and fortune. Venture Capital For Dummies takes entrepreneurs step by step through the process of finding and securing venture capital for their own projects.

  • Find and secure venture capital for your business
  • Get your business up and running
  • Push a product to the marketplace

If you're an entrepreneur looking for hands-on guidance on how to secure capital for your business, the information in Venture Capital For Dummies gives you the edge you need to succeed.



Editorial Reviews

From the Back Cover

Secure venture capital?

Easy.

Getting a business up and running or pushing a brilliant product to the marketplace requires capital. For many entrepreneurs, a lack of start-up capital can be the single biggest roadblock to their dreams of success and fortune. If you're an entrepreneur looking for hands-on guidance on how to secure capital for your business, Venture Capital For Dummies takes you step by step through the process and gives you the edge you need to succeed.

  • Nothing ventured, noting gained – get up-to-speed on venture capital basics, find out if working with a VC is right for you, and understand alternatives to VCs
  • Mirror, mirror on the wall – find ways to become attractive to venture capitalists, position your company (not the product), cultivate relationships, and provide an exit strategy
  • It's a deal – grasp the ins and outs of structuring pre-VC deals, leading the risk conversion, telling your valuation story, and negotiate your terms
  • Pitch it – discover how to pitch to investors, from planning the pitch to making the presentation — and everything in between

Open the book and find:

  • How a venture capital fund works
  • What venture capitals look for
  • Ways to get into the venture capitalist mindset
  • Advice on creating an online persona for your company
  • Tips for making contact with investors
  • The importance of cultivating relationships
  • How to position your company to appeal to investors
  • Ten ways to lose the deal (and how to avoid them)

Learn to:

  • Find and secure venture capital for your business
  • Gain traction to prove your company’s potential to VCs
  • Target and achieve key milestones for early-stage businesses

About the Author

Nicole Gravagna, PhD, Director of Operations, and Peter K. Adams, MBA, Executive Director for the Rockies Venture Club, connect entrepreneurs with angel investors, venture capitalists, service professionals, and other business and funding resources.

Product Details

  • File Size: 1616 KB
  • Print Length: 360 pages
  • Publisher: For Dummies; 1 edition (August 15, 2013)
  • Sold by: Amazon Digital Services, Inc.
  • Language: English
  • ASIN: B00EFB42ZO
  • Text-to-Speech: Enabled
  • X-Ray:
  • Lending: Enabled
  • Amazon Best Sellers Rank: #176,662 Paid in Kindle Store (See Top 100 Paid in Kindle Store)
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Customer Reviews

Most Helpful Customer Reviews
3 of 3 people found the following review helpful
Format:Paperback|Vine Customer Review of Free Product (What's this?)
I had a read a few "For Dummies" books right before I got this one and they were fast, easily digestible reads so I thought this one would be the same.

Wrong.

And that's not a ding on either the previous books I'd read or this one. It just goes to show that the "For Dummies" line doesn't have a 'one-size' fits all formula and in the case of "Venture Capital For Dummies", authors Nicole Gravagna and Peter Adams pack a lot of information so a reader who is unfamiliar with venture capital may need to take his or her time going through the chapters.

At least, that was the case with me. There are five parts but I took the most time in "Part 1 - Getting Started with Venture Capital" because that's where the basics are explained. Someone familiar with venture capital may speed through this part more easily than I did but when I was glad that the authors took their time to explain what venture capital is.

Part 2 was easier because that was pretty much about business relationships. Part 3 was a good reminder for any kind of business undertaking whether relating to venture capital or not because it dealt with business design and due diligence and I always appreciate a good chapter on risk mitigation. Part 4 is another part to take time in as it is about planning and pitch presentation. Part 5 is the usual "Tens" list.

I just recently finished the book but I can already feel that I am forgetting stuff because it has that much information in it. Like I'm wondering again, "What is equity vs convertible debt again?" But the good thing is that I can look it up in this book.
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3 of 3 people found the following review helpful
By Mike
Format:Paperback|Vine Customer Review of Free Product (What's this?)
If you are trying to raise capital for a business and need an introduction to this source of funding this will cover the basics. However, if you are hoping this book will show you how to convince a VC to invest in your business the most important element is missing from this book. That is how to build relationships and trust. The majority of the suggestions are generally good practice for your business but they will not help you raise any money. VC funding is all about relationships. VCs invest in people - ideally people they know, like and who, ideally, have a recent record of success in some venture. If you are a couple of top engineers at Facebook or Google you'll be able to walk into a firm with no real idea of how you're going to make money and no product prototype and be able to raise $5M in about 3 months. If you're not however, then you better have a product with over a hundred thousand users with a growth trend that is doubling every 1-3 months, or revenues that are doing something similar. No amount of paperwork with impressive projections will give you credibility or credentials. What you need are either a solid pedigree or solid numbers.

Better books on this subject are the Start-Up Guide for the Technopreneur and Lean Analytics.
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3 of 3 people found the following review helpful
5.0 out of 5 stars Mature book on VC subject December 2, 2013
Format:Paperback|Vine Customer Review of Free Product (What's this?)
I love this book because it does a lot more than just tell how to get access to capital through venture capital funds. It provides the thinking required to make the determination if that's even a good or best way to go. Other books often assume it is what the entrepreneur should do.

I especially appreciated the advice concerning getting the first round price right no matter what type of investor one acquires. Some of this may not be intuitive. For example, it's bad to get a too-high valuation at first because it only puts pressure on getting a higher valuation later in order to get access to a venture capital firm.

This book will help those that need some type of funding and those that help the former.
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2 of 2 people found the following review helpful
5.0 out of 5 stars Very good reference guide October 30, 2013
Format:Kindle Edition|Verified Purchase
Great resource for the ins and outs of Venture Capital, the mindset of a Venture Capitalist, the types of companies that VC's look for, and how to communicate with them. It's a typical Dummies book because it presents the material in a very easy to understand manner, but this could be a text book at a top MBA program because it's so thorough. It talks about alternatives to VC funding such as Angels and Crowdfunding, deal structuring, company valuation, negotiating with VC's, and more. This should be required reading for every entrepreneur.
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2 of 2 people found the following review helpful
5.0 out of 5 stars Outstanding Overview! October 30, 2013
Format:Paperback
If you plan to pursue venture capital for your business and have never done it before this is the book to read. Great overview from top to bottom of how venture capital works and how venture capitalists think about there investments. Not every company should pursue venture capital. This book will help you figure out if you should and, if so, get you started on the right path of getting it done.
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2 of 2 people found the following review helpful
5.0 out of 5 stars Comprehensive introduction to VC November 10, 2013
Format:Paperback|Vine Customer Review of Free Product (What's this?)
We're not ready to seek VC funding yet, but we've been heading in that direction with one of our companies that is nearing commercialization of a product. I've been going to SBA and SBIR conferences and trying to get more insight into the process. So far those meetings have left a lot to be desired. Frankly, I learned more from this book than all of those meetings combined. I recommend this book as a good introduction to the topic. Certainly VC funding is a diverse process and every relationship developed is unique, but this book will guide you throughout the process.
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Most Recent Customer Reviews
5.0 out of 5 stars Excellent resource!
Being new to raising funds for a business last year this book provides an excellent overview of what needed to be done. Read more
Published 4 months ago by Jamie Winger
5.0 out of 5 stars The Dummies series hit another home run with Venture Capital for...
The Dummies series hit another home run with Venture Capital for Dummies. I've been attending business seminars from a variety of sources including SCORE and the SBA as well as... Read more
Published 6 months ago by Jeri Zerr
1.0 out of 5 stars Who is the audience? Definitions but no real strategy - short sighted,...
This book fails to deliver primarily due to a lack of clear audience. If the reader simply wants an introduction of the VC process then this book is fine BUT if the reader actually... Read more
Published 6 months ago by javajunki
5.0 out of 5 stars Very valuable examples for entrepreneurs and investors
As an entrepreneur, I found very clear answers to my questions on why my Ideas were rejected by Investors even after I had full blown products and why similar ideas were funded and... Read more
Published 6 months ago by Krishna Kunapuli
5.0 out of 5 stars A good overview
This is another good dummies book that really zeroes in on its niche topic without overly investing in the background matter for a larger topic like basic finance. Read more
Published 6 months ago by Ashley Mott
5.0 out of 5 stars information!
The Dummies line of books have always provided me with good, solid information on whatever topic they are addressing. This book is on exception. Read more
Published 6 months ago by T. Gaston
5.0 out of 5 stars Very deep
I don't imagine that this book will have a large audience as I don't imagine there is a vast number of people looking for venture capital money at any one time, however anyone... Read more
Published 6 months ago by John B. Goode
5.0 out of 5 stars Every detail is explained and then some
If you want to have a business you need startup and operating capital. Sure you can have a little mom and pop operation as a part time supplement to your regular income. Read more
Published 6 months ago by AKN
5.0 out of 5 stars Very well done. Just as thorough as a Finance Textbook, and very easy...
Venture Capital is barely a chapter in most finance textbooks. This For Dummies guide gives you a very thorough reference devoted to the topic. Read more
Published 7 months ago by S. Power
5.0 out of 5 stars Important things to learn before meeting with VC
Venture Capital For Dummies is a great book to understand how a VC or any investor in general sees and expects from your business. Read more
Published 7 months ago by Sidarta Tanu
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