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Victory Secrets of Attila the Hun Paperback – February 1, 1994


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Product Details

  • Paperback: 160 pages
  • Publisher: Dell; Reprint edition (February 1, 1994)
  • Language: English
  • ISBN-10: 0440505917
  • ISBN-13: 978-0440505914
  • Product Dimensions: 5.2 x 0.4 x 8 inches
  • Shipping Weight: 4.8 ounces (View shipping rates and policies)
  • Average Customer Review: 4.2 out of 5 stars  See all reviews (10 customer reviews)
  • Amazon Best Sellers Rank: #354,910 in Books (See Top 100 in Books)

Editorial Reviews

From Publishers Weekly

Roberts looks to Attila the Hun and the history of the Roman Empire for business strategies.
Copyright 1994 Reed Business Information, Inc.

From Library Journal

A sequel to Roberts's Leadership Secrets of Attila the Hun (Warner, 1990. reprint), which was geared to individuals, this manual offers advice for organizational leaders. Like many "how to" books in management, it uses "how to win battles" as a metaphor for competing for markets and market share. "Chieftains who meet their own needs first--at the expense of the tribe--are worthless leaders," reads a typical entry. "Chieftains who hold on to power through a cunning mixture of deceit, brutality, and largesse are desperate despots. Huns do not follow them. Great warriors refuse to serve them." Even Attila the Hun knows there is nothing new under the sun--which is true of this work. The metaphor does make this fun reading, however, and since its predecessor sold 500,000 copies, Victory Secrets is recommended for all general business collections.
- Michael D. Kathman, St. John's Univ. Lib., Collegeville, Minn.
Copyright 1992 Reed Business Information, Inc. --This text refers to an out of print or unavailable edition of this title.

More About the Author

Wess Roberts is The New York Times bestselling author of Leadership Secrets of Attila the Hun, Straight A's Never Made Anybody Rich, Victory Secrets of Attila the Hun, co-author of Make It So, Protect Your Achilles Heel, It Takes More Than a Carrot and a Stick, The Best Advice Ever for Leaders, and collaborated with Brigadier General John C. "Doc" Bahnsen, Jr. in the penning of American Warrior. His books have been published in 24 languages.

After earning his doctorate in psychology from Utah State University, Wess opted for military service and was selected for an assignment with the US Army Combat Arms Training Board. He served to the rank of major in the US Army. His diverse career also includes senior management positions at American Express Company, Fireman's Fund Insurance Company, Northrop Services Company, and Courseware, Incorporated. He is also a former board member of the Health Plan of the Redwoods.

As an adjunct professor at Nova Southeastern University, Southern Utah University, and Utah State University, Wess instructed both graduate and undergraduate courses in business, education, and psychology. A former member of the Business School Dean's Advisory Boards at the University of Utah, Utah State University, and Westminster College, he served on the President's Advisory Board at Nova Southeastern University. Wess is the author of forty-five professional papers on human behavior, and the executive producer of six award-winning motivation and training films.

As an author, Wess has been a guest on over 400 radio and television programs including Oprah, CBS This Morning, CNN, and CNBC. In addition, articles about him and his books have appeared in every major news and business publication including Newsweek, Time, Across the Board, Vanity Fair, Barron's, Fortune, Forbes, and Success Magazine as well as in every major newspaper including The New York Times, The Chicago Tribune, Investor's Business Daily, The Houston Chronicle, The Atlanta Constitution, The Detroit Free Press, The Los Angeles Times, USA Today, and The San Francisco Chronicle. His management classic, Leadership Secrets of Attila the Hun, served as the basis for the A&E Biography on Attila.

As a speaker, he has addressed corporate, government, medical, military, trade association, and university audiences throughout the United States, Asia, and Europe.

Among other distinctions, Wess is a member of the US Army Field Artillery and Missile School OCS Hall of Fame, and the recipient of the US Army Field Artillery Association's Honorable Order of Saint Barbara, the US Department of Treasury's Patriotic Service Award, and a Professional Achievement Award from Utah State University's College of Business and Alumni Association.

Wess makes his home in Utah.

Customer Reviews

4.2 out of 5 stars
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Most Helpful Customer Reviews

13 of 14 people found the following review helpful By SurfZen on November 29, 2001
Format: Paperback
Most people today think of Attila the Hun as an evil, ruthless barbarian, but this is a shallow and ill-informed take on his life and many successful campaigns.
Attila had a great love for his people, and maintained only modest comforts for himself. He used his war chest to empower his tribe and his people. Attila does not discriminate based on age, sex or race, but forms his judgements based on merit, success and the individual's potential.

Vain and beligerant pseudo-warrior management types will be disappointed to learn that Attila's victories were borne on the back of competence, even-handedness, reasonable reward and mutual respect. Anyone looking for simple parlor tricks and manipulative techniques to fool or bully co-workers and subordinates into submission will be dissapointed here. This book is about improving the self and becoming a better person in order to lead victoriously, not creating a facade to hide the miserable and incompetent soul.
"Victory Secrets of Attila the Hun" helps to reveal the context of the ruler's life and its parallels in the modern world through history, parable, and fantasy. It is a thoroughly enjoyable read for principle-based managers concerned for the health, welfare, growth and prosperity of their company, and the lives of those around them.
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10 of 13 people found the following review helpful By A Customer on October 6, 1998
Format: Paperback
Esteemed executive, Wess Roberts, weaves an involving teaching tool of equal parts history, fantasy and illustrative instruction. This unique "how to" on building and leading a big business hierarchy from the middle, and the top, is also a true to history, interpretive extraction of the Hun empire revived and empowered by one man, Attila the Hun. Attila's own success is not only an analogous base for the lessons at hand but also their validation. An easy, concise read for top and middle managers on the go; an overlooked gem in a pile of rubblous hype.
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1 of 1 people found the following review helpful By Vipage on January 27, 2010
Format: Paperback Verified Purchase
This is a great read. I was first turned onto this author when I picked up "Make it so", another book on leadership principles. The author is very good at presenting concepts through the use of historic prose. If you deal with underlings on a daily basis... Buy it. If you just deal with people on a daily basis, buy it! Oh... And pick up Make it so by this guy... It is awesome!!!
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1 of 1 people found the following review helpful By Duncan Olaksik on August 17, 2009
Format: Paperback Verified Purchase
No real "aha"s in this book, but it is reasonably short, and an easy read. It is also well organized, and contains a lot of leadership fundamentals all in on place and put in an interesting context
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Format: Kindle Edition Verified Purchase
I really liked the historical aspects of the book and thought the "conversations" between Attila and his leaders offered an imaginative way to present the leadership information. I've been reading a lot of outstanding leadership books over the past year or so and while this one was very good, I didn't think it was outstanding. At the same time, there were some great glimpses into historical details that you don't get in traditional educational classes so it was well worth the read.
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