"Herbert effectively traces a genealogy of movies from the strip malls of yesteryear to today's rootless culture of moving-image consumption."
(Benjamin Schultz-Figueroa Film Comment
"Videoland: Movie Culture at the American Video Store is an unusual and often unusually compelling study of the emergence and disappearance of American movie-rental stores."
(Clayton Dillard Slant
"Videoland...offers an outstanding analysis of film as material object embedded within a specific cultural moment, and it is, I believe, a must-read for students of media history."
(Linnie Blake Times Higher Education
"Daniel Herbert’s fascinating new study, Videoland, recalls a time that seems impossibly remote, even though it barely ended a decade ago."
(Michael S. Gant SantaCruz.com
"Herbert’s attention to the interlopers and improbable pioneers who helped propel movie culture forward in the 1980s and 1990s is a welcome addition to other recent examinations of home video as well as the emerging field of media industries."
(Kevin McDonald Discourse
"In juxtaposing media industry studies with a specific eye toward Americana and regionalism, Videoland offers a loving tribute to the video store as a significant space in media history."
(David Lerner Spectator
"Written in a clear, clean, accessible style, this is a masterful study of a cultural moment whose time has come and gone."
(Wheeler Winston Dixon CHOICE
"A thoughtful and engaging examination of the nearly continuous transformation of the video industry in the United States over the past four decades."
(Brian L. Ott The Journal of American History
"Through [his] interviews, he creates a richly textured sense of the culture that existed in many video stores, of the way the stores were woven into their local communities, and of the economic challenges the stores confronted in a shifting technological landscape."
(Brian L. Ott Journal of American History
From the Inside Flap
"By focusing closely on the objects that embodied film in the last decades videotapes and then dvds Dan Herbert's book revolutionizes the materialist study of films. This is a breakthrough rethinking of cinema as an often quite physical commodity that moves in sometimes fraught fashion through the marketplace of contemporary visual culture." Dana Polan, Professor of Cinema Studies, New York University
"There has never been a book like this: an ambitious and wholly original study that seeks to understand the cultures of video stores. From industrial histories to small-town ethnographies to video guidebooks, Videoland engages a holistic, multi-faceted approach that enriches how we understand videos and their circulation, even after businesses have shuttered." Lucas Hilderbrand, author of Inherent Vice: Bootleg Histories of Videotape and Copyright
"In the age of tiny shiny digital devices, it is easy to forget how revolutionary videotape once was. With Daniel Herbert’s superb study, we finally have a full account of the cultural practices that were appended to this now receding format. Herbert’s unique book gives us lasting documentation of the geography of taste that was the American video store. Videoland is an impressive and original portrait, one that shifts our understanding of the cultural life of an essential but underappreciated media format." Charles R. Acland, author of Swift Viewing: The Popular Life of Subliminal Influence and editor of Residual Media