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Of course, like all good memes, the ideas in Brodie's book are double-edged swords. They can vaccinate against the effects of cognitive viruses, but could also be used by those seeking power to gain it even more effectively. If you don't want to be left behind in the coevolutionary arms race between infection and protection, read about memes. --This text refers to the Hardcover edition.
Brodie's writing style makes the subject easy to follow and a very quick read.
Lots of current information in this book to help us realize how our fundamental thoughts about things, determines our happiness and our success.
Author Brodie doesn't seem to have read any research on the topic (or, indeed, Dawkins' original speculations).
very good follow up to the radio show fresh air with terry grossPublished 1 month ago by michael streams
I bought my first copy in a book store. I bought this one on amazon to give away as gift to a colleague. Read morePublished 2 months ago by Robert Sanders
Literally they best book i have ever read and bought, for the price its at its a STEAL! this reading material will change your life forever! Read morePublished 4 months ago by tony
This was a lot more than I ever expected. Insight into how I can grow my business, yes. But more about how I can grow as a person. This is advanced thinking. Read morePublished 5 months ago by Robert Skrob
Marvelous explanation of the way the human mind works and how outside influences affect it. Excellent work to understand our past, present & future.Published 5 months ago by Jeffrey D. Proud
This may not be classified as a psychology book, but I've read nothing better that explains how and why people interact on different levels. Read morePublished 6 months ago by Ed-n-Bert
It's going on twenty years since Virus of the Mind was published, and the concept of the meme was already established when Richard Brodie wrote about it. Read morePublished 7 months ago by Christine Gibbs
This book gives the reader much to think about. Every thought we think and every thought shared by others can make an impression on what you think. Interesting concept.Published 7 months ago by E.