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Most Helpful Customer Reviews
255 of 260 people found the following review helpful:
5.0 out of 5 stars
Extremely well researched book on what makes good design.,
This review is from: The Visual Display of Quantitative Information (Hardcover)
You know what's so good about this book? The research, that's what. In showing both good and bad graphic design, Tufte has examples from as far back as 1686, and many examples from the 18th,19th & 20th centuries and from many different countries. Good graphic design, he argues, reveals the greatest number of ideas in the shortest time with the least ink in the smallest space. Interestingly, some of the best examples of this come from the pre-computer era, when graphics had to be drawn by hand (and therefore more thought had to go into their design, rather than the author just calling up the Bar Graph template on the desktop.) For example, that picture you can see on the front cover of the book is actually a train timetable that packs a whole list of arrivals and departures at many different stations into a single little picture. A better example (and the "best statistical graphic ever drawn") shows Napoleon's route through Europe. It shows a) the map b) where he went c) how many people were in his army at each point and d) the temperature on the way back that killed off his army. At a glance you can see the factors that led to his army losing. AND it was drawn by hand in 1885 and is little more than a line drawing! He also gives examples of really bad design, (including "the worst graphic ever to make it to print"), and shows what makes it so bad. His examples prove that information-less, counter-intuitive graphics can still look dazzlingly pretty, even though they're useless. In some examples, he shows how small changes can make the difference between an awful graphic and a really good one. My favourite example of this is how he drew the inter-quartile ranges on the x and y axes of a scatterplot, thus adding more information to the graphic without cluttering it up. In summary, there's a lot more to good graphic design than being an Adobe guru. Reading this book made me feel like a more discerning viewer of graphics!
56 of 58 people found the following review helpful:
5.0 out of 5 stars
The essential guide to avoiding graphical lies,
By A Customer
This review is from: The Visual Display of Quantitative Information (Hardcover)
This book, and the two companion volumes ("Envisioning Information" and "Visual Explanations") are must-haves for anyone who is in the business or producing or interpreting
statistical information.
Tufte starts with a simple proposition: graphs and graphics that represent statistical data should tell the truth. It's amazing how often designers of such graphics miss this basic point. Tufte clearly and entertainingly elucidates the most common "graphical lies" and how to avoid them. Read this book and you'll never look at a newspaper or presentation graphics the same way again -- you'll be left wondering if the author *intended* to lie about what the data were saying, or if he/she just didn't know any better. Another reviewer claimed that this book talks about how to make graphics accurate, not beautiful. He's right in some sense, but who cares? There are a million books on how to make "pretty" graphical displays, but precious few on how to make useful ones. These books are they.
48 of 51 people found the following review helpful:
4.0 out of 5 stars
Sets the stage for all information architects,
This review is from: The Visual Display of Quantitative Information (Hardcover)
This book will teach you some basics on how to most effectively present quantitative information using various sorts of graphs and charts. Afterwards you will know how and why you should get rid of chart junk (gridlines, tick marks, ornaments, etc.) or alternatively using some of the examples on bad design presented, you will see how to manipulate your audience using the "Lie Factor". Actually the advice given in this book could easily fit within just one piece of paper, but then: This book is simply beautiful. It is state of the art for printed books, you almost feel a passion for it. Mr. Tufte takes his own medicine: No words in this book are superfluous. Illustrations and examples are carefully selected and reprinted with the utmost care. It takes no more than some hours to read the book, but afterwards you can use more than just a few hours to study the examples of timeless graphic displays. The only reason why this book is short of five stars is the following: Mr. Tufte uses quite some space providing statistics about charts found in different publications (chart junk percentages, lie factor. Personally I find this information fairly irrelevant and would have preferred more examples of chart remakes. However this book is definately still a MUST have!
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