From the Back Cover
Striking creative strategies andcampaigns forbusiness ownersAND marketers
Whether it's on the Web, in print, or in person, the most effective marketing solutions stop us in our tracks. Arresting visuals can create an instant bond with customers. Visual Marketing identifies 99 eye-catching and thought-provoking marketing ideas.
Through case studies, photos, and illustrations, Visual Marketing displays successful campaigns that won attention for small businesses in unique, compelling, and unexpected ways. Learn how online games, cartoons, mobile apps, infographics, and more can boost yourbusiness. Arm your brand with signs, banners, giveaways, packaging, and experiential marketing that inspires and persuades your buyers. Visual Marketing offers powerful strategies for capturing the attention of even your busiest and most distracted potential customers.
"Visual Marketing will wake up your marketing idea generator like few other books ever havebe prepared to be Wowed!" John Jantsch, author of Duct Tape Marketing and The Referral Engine
"Cutting through the clutter with a compelling visual campaign that reflects a brand's values is imperative in today's business environment. The examples David Langton and Anita Campbell offer in this book are clear evidence of this essential fact." Ken Carbone, Chief Creative Director, Carbone Smolan Agency
For more information, please visit www.visualmarketingbook.com or find us on Facebook at www.facebook.com/visualmarketing
About the Author
DAVID LANGTON is a visual communication designer, blogger, and author on visual design. He has more than 20 years experience providing conceptual direction for Fortune 500 companies and small businesses. He is cofounder of Langton Cherubino Group, a communications design firm, based in NYC, dedicated to improving the way that businesses and their audiences interact.
ANITA CAMPBELL is an authority on small business. She is CEO and founder of Small Business Trends, smallbiztrends.com, an award-winning online community reaching over 3 million small-business owners each year. She also owns BizSugar, a popular small-business social media site. She was recognized by Forbes as a top influential woman on Twitter for entrepreneurship, and as one of the 100 Most Powerful Women on Twitter, by Twitter Grader.