I saw that too, but I noticed that if you click on the ad (like on BlackFriday.com) it takes you to the Wal-mart website and there it lists the films that are going to be on sale. Now, A.) The movie won't be out yet anyway and B.) on Wal-mart's website it lists X-Men Origins: Wolverine instead of THE WOLVERINE. So I'm guessing that it's a mistake and that they actually meant to put a picture of Wolverine Origins.