Everyone knows who the Spice Girls Are. Posh, Sporty, Baby, Scary and Ginger collectively became the most famous pop trademark of the 1990s. For a while they were the biggest-selling act on planet pop, while each of them - Victoria Beckham, Melanie Brown, Emma Bunton, Melanie Chisholm and Geri Halliwell still automatically commans front page/cover feature status in her own right. Yet despite the acres of newsprint devoted to their comings and goings, the innumerable perky soundbites and endless in your face photospreads, remarkably little effort has been put into analysing and explaining the Spice Girls phenomenon and even less credit given for the spectacular and unprecedented scale of their achievements. This will be the first book to examine the life and times of the Spice Girls in a way that puts the group and their music into a broader social and historical context. Combining meticulously researched biographical narrative with an insider's account of pop in the 1990s and 2000s it will open a window onto the backstage lot of Spiceworld and much more besides.
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About the Author
David Sinclair has been an admirer of the Spice Girls from the beginning and a close observer of the Spice Girls phenomenon throughout. In the course of reporting on their adventures for The Times in London, he has interviewed from both collectively and individually over the years and seen them strutting their stuff in such far flung locations as Spain, South Africa, Scotland and Ireland. His insights, experiences and authority as a writer combined with the exotic appeal of the Spice Girls will make this a text that anyone with an interest in pop and popular culture in the 21st Century will want to read.
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