We Blog: Publishing Online with Weblogs [Paperback]

Paul Bausch (Author), Matthew Haughey (Author), Meg Hourihan (Author)

Book Description

Publication Date: August 15, 2002 | ISBN-10: 0764549626 | ISBN-13: 978-0764549625 | Edition: 1

Your Complete Guide to Creating and Maintaining Weblogs
Weblogs offer an exciting new way to voice your opinions, share ideas with others, and help your business grow. Written by a team of weblog pioneers-the people who helped create Blogger and the MetaFilter community blog-this book shows you how to build, evolve and automate weblogs for personal and business use.
We Blog begins with a complete overview of blog history, the different kinds of weblogs that exist today, and more. It further explains how to create, expand, and promote your own blog, from getting the most out of a variety of blogging tools and services to building a blog for business and expanding your audience through syndication.
Packed with insider advice, practical exercises, and illuminating interviews, We Blog is your indispensable guide to the world of weblogs.
Build Your Own Blog Today and Get Connected
* Create your first blog in just a few minutes
* Find out about team blogs and business blogs
* Learn how to use six popular blogging tools
* Make blogging even easier with an automated weblog system
* Add a comment system to connect with your audience
* Build your audience by promoting or syndicating your blog

Editorial Reviews

Review

&contains everything you need to know to get started&a wealth of useful background information and insights&an excellent introduction to weblogs& -- Knowledge Management, November 2002

"&an excellent introduction to web logs&" -- Knowledge Management, September 2002

"&this book will help you get started&" -- PC Utilities, December 2002

"...If you want to get into blogging then this book is useful...a practical how-to instruction book..." -- Managing Information, May 2003

"...a quintessential guide to this worldwide phenomenon..." (Gurteen Knowledge Management, 24 September 2002)

"...an excellent introduction to web logs..." (Knowledge Management, September 2002)

"...this book will help you get started..." (PC Utilities, December 2002) 

"...contains everything you need to know to get started...a wealth of useful background information and insightsan excellent introduction to weblogs..." (Knowledge Management, November 2002)

a wealth of information for the person who is interested in weblogseasy to read and contains useful informationa handy companion..." (M2 Telecomworldwire, 20 November 2002)

"...If you want to get into blogging then this book is usefula practical how-to instruction book..." (Managing Information, May 2003)

"...overall this is a good read..." (Computer Bulletin, July 2003)

"...a wealth of information for the person who is interested in weblogs...easy to read and contains useful informationa€¦a handy companion..." -- M2 Telecomworldwire, 20 November 2002

"...an excellent introduction to web logs..." -- Knowledge Management, September 2002

"...contains everything you need to know to get starteda€¦a wealth of useful background information and insights...an excellent introduction to weblogs..." -- Knowledge Management, November 2002

"...overall this is a good read..." -- Computer Bulletin, July 2003

"...this book will help you get started..." -- PC Utilities, December 2002

If you want to get into blogging then this book is useful; a practical how-to instruction book...  -- Managing Information, May 2003

From the Back Cover

Your Complete Guide to Creating and Maintaining Weblogs

Weblogs offer an exciting new way to voice your opinions, share ideas with others, and help your business grow. Written by a team of weblog pioneers-the people who helped create Blogger and the MetaFilter community blog-this book shows you how to build, evolve and automate weblogs for personal and business use.

We Blog begins with a complete overview of blog history, the different kinds of weblogs that exist today, and more. It further explains how to create, expand, and promote your own blog, from getting the most out of a variety of blogging tools and services to building a blog for business and expanding your audience through syndication.

Packed with insider advice, practical exercises, and illuminating interviews, We Blog is your indispensable guide to the world of weblogs.

Build Your Own Blog Today and Get Connected
* Create your first blog in just a few minutes
* Find out about team blogs and business blogs
* Learn how to use six popular blogging tools
* Make blogging even easier with an automated weblog system
* Add a comment system to connect with your audience
* Build your audience by promoting or syndicating your blog

See all Editorial Reviews

Product Details

• Paperback: 336 pages
• Publisher: Wiley; 1 edition (August 15, 2002)
• Language: English
• ISBN-10: 0764549626
• ISBN-13: 978-0764549625
• Product Dimensions: 7.4 x 0.8 x 9.1 inches
• Shipping Weight: 1.1 pounds (View shipping rates and policies)
• Average Customer Review: 3.7 out of 5 stars  See all reviews (11 customer reviews)
• Amazon Best Sellers Rank: #650,340 in Books (See Top 100 in Books)

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Most Helpful Customer Reviews

15 of 15 people found the following review helpful

4.0 out of 5 stars Excellent book for new bloggers! October 7, 2002

By A Customer

Format:Paperback

This is an excellent and thorough resource for folks just getting started with weblogs. Some reviewers have commented that the authors take blogging a little too seriously -- but I don't think so. For me, there was added value in the author's inclusion of true blogging stories, from the impact bloggers had on communicating the events of 9/11, to the fictional blog account of a young woman dying of cancer (which was published as non-fiction and later exposed as a fraud -- the author's re-telling of this story is just right, underscoring the impact a blog can have on its readership, without being too preachy). There's no denying that blogs are among the hottest things happening on the web these days -- why not take them seriously?

That said, don't mistake "serious" for boring. The text is very reader-friendly, and the all important "how-to" sections, which cover not only blog creation, but an in-depth look at some of the most popular blog tools, are extremely helpful.

If you buy only one book about blogging, you can't go wrong with this one. I bought it in addition to Biz Stone's "Blogging: Genius Strategies for Instant Web Content." Of the two, I like Stone's book a little better, which is why I give this one only 4 stars. My preference is based solely on the fact that Stone's book is a bit more concise and amusing. Still, for comparisons of the various blog tools, this book can't be beat. This is quite a compliment, considering that the authors are some of the key folks behind, or associated with, the Blogger.com technology. Their even-handed analysis of the other major tools is thus all the more credible and helpful.

10 of 11 people found the following review helpful

5.0 out of 5 stars I Really Like The Authors' Style July 21, 2003

By Adam Rifkin

Format:Paperback|Amazon Verified Purchase

I bought this book, and I would buy it again. The authors discuss not just the technology, but the social ramifications of blogging. They have a nice, readable style that's an excellent overview of what blogging is, why it matters, and how to do it. I agree with the review that said, "If you buy only one book about blogging, you can't go wrong with this one." I did also buy "Essential Blogging" by Shelley Powers, Cory Doctorow, Scott Johnson, Mena and Ben Trott, and Rael Dornfest -- between the two books, I have everything I need to maintain and use a blog.

Paul, Matt, and Meg have a very readable style. I wish they would write more books...

41 of 53 people found the following review helpful

2.0 out of 5 stars Light and obvious August 28, 2002

By A Customer

Format:Paperback

There's not much to say about weblogs, really. Go to scripting.com or megnut.com (run by one of the authors) or caterina.net and see how its done. Then go to radio.userland.com or blogger.com to find out about the popular software options for running a blog.

The authors of "We Blog" go to great lengths to make weblogs seem deeper and more of a topic for study than they really are. The companion website for the book, blogroots.com, is often full of angst about articles in the popular press misrepresenting weblogs as simply diaries or the phantom topic of "journalists vs. webloggers." It all gets tiresome after a while, and it isn't worth buying a book about. Maybe, just maybe, it's the newer breed of webloggers, the ones without agendas, that are making the medium interesting.