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Web 2.0: Concepts and Applications (Shelly Cashman) Paperback – March 3, 2010

ISBN-13: 978-1439048023 ISBN-10: 1439048029 Edition: 1st

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Product Details

  • Series: Shelly Cashman
  • Paperback: 312 pages
  • Publisher: Cengage Learning; 1 edition (March 3, 2010)
  • Language: English
  • ISBN-10: 1439048029
  • ISBN-13: 978-1439048023
  • Product Dimensions: 0.6 x 8.3 x 10.6 inches
  • Shipping Weight: 1.4 pounds (View shipping rates and policies)
  • Average Customer Review: 4.6 out of 5 stars  See all reviews (8 customer reviews)
  • Amazon Best Sellers Rank: #238,355 in Books (See Top 100 in Books)

Editorial Reviews

Review

1. The Web Becomes 2.0. 2. Publishing Online. 3. Syndicating Content. 4. Organizing Digital Information. 5. Connecting People. 6. Linking Data.

About the Author

Gary B. Shelly wrote and published his first computer education textbook in 1969. More than twenty million copies of Shelly Cashman Series' textbooks have been sold. Gary and a talented group of contributing authors have produced books on computer programming, computer concepts, and application software that are the leading textbooks in the computer technology market today. Gary has hosted the annual Shelly Cashman Institute, a week-long training event focusing on the latest topics in technology, for the past 34 years.

Mark Frydenberg is a Senior Lecturer of Computer Information Systems at Bentley University in Waltham, Massachusetts. He teaches courses in IT concepts, web development, and Web Technologies and Trends, where business and liberal arts students explore the underlying technologies enabling the use of social media, cloud computing and collaboration tools for both consumers and the enterprise.

More About the Author

Gary B. Shelly wrote and published his first computer education textbook in 1969. To date, more than twenty million copies of Shelly Cashman Series' textbooks have been sold. Gary and a talented group of contributing authors have produced books on computer programming, computer concepts, and application software, that are the leading textbooks in the computer technology market today. For the past 34 years, Gary has hosted the annual Shelly Cashman Institute, a week-long training event focusing on the latest topics in technology.

Customer Reviews

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Most Helpful Customer Reviews

9 of 9 people found the following review helpful By Aquarius on May 28, 2010
Format: Paperback
Good introduction for students to the Web 2.0 concept.
Seems there are not many student oriented course books covering the Web 2.0 topic (yet). This maybe one of the first. The book is well organized and written. It contains 6 chapters:

1. The WEB becomes 2.0
on evolution of the web from the basic websites, to the web as a 'platform'.

2. Publishing online
.... Blogs and wikis.

3. Syndicating content
... RSS, webfeeds, and podcasts.

4. Organizing information
... Organizing digital data, using tags, filtering data.

5. Connecting people
.... personal and business use of social networking (Facebook, Twitter, LinkedIn).

6. Linking data
... 'Cloud computing' and a prelude to Web 3.0

All the chapters have plenty screenshots and figures, which helps in clarifying the text. The screenshots and figures also make it appealing and interesting to go through, read or study. Students are encouraged to visit sites, and for example create a blog, or a wiki. Lots of terms/words are presented. From the more popular, (HTML, streaming video, and many more) to the less known like, reciprocal link, skyscraper, loaderboard, importxml, and many others.

Every chapter is closed with questions and exercises. There's also an online companion website where students can lookup additional material, watch online videos, and try short-answer questions. All intended to help in student retention of the material. I haven't tried the online companion out yet. It sounds promising. I will update this review when I've tried it out.

There are some aspects I do miss in the text. For example the debate on how reliable information posted on web2.0 sites really are.
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4 of 4 people found the following review helpful By Kathy Lynch on April 28, 2010
Format: Paperback
I teach a social media course and found that this text did a great job covering many of the relevant topics of web 2.0. It gives students meaningful resources and exercises to explore social networking. I highly recommend it!
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1 of 1 people found the following review helpful By John O'Neill on August 14, 2013
Format: Paperback Verified Purchase
Great book for those introducing Web2.0 into their curriculum. Easy read - excellent displays - great activities that will make learning fun.
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By Joe on June 29, 2014
Format: Paperback Verified Purchase
Excellent product
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