From the Publisher
This book covers historical, technical, theoretical, and practical issues of the Web design profession:
* Chapter 1 discusses the technical breakthroughs that led to the development of the World Wide Web and claims that, in addition to technological change, the human desire for communication and exchange with others is a force that has shaped the Web into its present form.
* Chapter 2 surveys what the Web designer does and discusses the types of talents that Web design requires.
* Chapter 3 introduces the parameters by which Web sites can be judged and the principles that support them. The chapter also discusses the concept of Web generations as benchmarks by which Web sites can be evaluated.
* Chapter 4 highlights two major issues in Web design--usability and accessibility--and provides commentary on two existing sets of guidelines that can help designers decide how to build sites that qualify as usable and accessible.
* Chapter 5 begins discussion of the Web design process, focusing on the preliminary stage, in which designers gather information, conduct research, create their first design ideas, and organize their work.
* Chapter 6 continues coverage of the Web design process, concentrating on planning information architecture, preparing material for a Web site, and creating the first working versions of a site.
* Chapter 7 finishes the discussion of the Web design process, covering the launching and testing phases especially and also discussing plans that need to be made for maintenance and periodic review. The final section discusses professional obligations---copyright and security, for instance--that should be of concern to all designers throughout the design process.
From the Author
Few other professional careers have come close to matching the precipitous rise of Web design---from the humblest of beginings in the mid-90s, to remarkable levels of sophistication and artistry today. The diverse individuals, from a surprising range of backgrounds, who have flocked to Web design and development, or added Web design to their skills for use within their own chosen professions, from education to art to science to health professions, have pushed the profession from producing the most rudimentary of Web sites in the early days to developing the highly dynamic, interpersonal and engaging sites that are now becoming the quality standard.
To achieve the levels of sophistication now required for effective Web sites, new and current designers need more than a knowledge of the technology end of the field. They need a solid understanding of the fundamentals of Web design, including a full grasp of basic questions, including:
* What does a good Web site do?
* What purposes and objectives should a Web site have?
* How can a Web site meet these objectives?
* What are the best practices for achieving these objectives?
Without a solid understanding of the fundamental concepts of website design, before digging too deeply into the nuts and bolts, new designers are doomed to pitfalls they can ill afford in today's competitive Web design arena.
The mission and purpose of this book is to take aspiring and current website designers through to the growing edge of the profession, so they then will have the framework to be ready to learn the remaining pieces that will allow them to take advantage of the best aspects of this revolutionary medium.