This book is a hands-on training manual that will take you by the hand and show you step-by-step what you need to do to increase sales from your Web site by using the most powerful and free marketing tool -- search engines. You can submit your Web site to as many search engines as you want, but unless you are listed high on the list, no one is ever even going to see the link to your Web site. This book teaches you the ranking methods for all the top engines, and a top ranking in a top engine will increase traffic to your Web site. Response Direct, Inc. is a premier Web marketing agency; we have proven strategies and tactics that we use every day to help our clients achieve top Internet rankings. With our book, you get the advice of Web marketing experts. We wrote this book about what we know, about what we do -- to to teach you how to increase your visibility on the Internet. Learn to build Web pages that rank in the top search engine spots from the firm that coined the phrase, "search engine positioning."
Book Description
Editorial Reviews
About the Author
Response Direct, Inc. is a Boston based Web marketing, e-agency that regularly publishes special reports to help small businesses get more traffic tot heir Web sites. Response Direct, Inc. has literally defined the very language used to discuss Internet marketing and search engine positioning.
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Most Helpful Customer Reviews
10 of 10 people found the following review helpful:
1.0 out of 5 stars
too expensive,
By A Customer
This review is from: #1 Web Marketing : Achieving Top 10 Rankings in Internet Search Engines: Insider Trade Secrets from Positioning Pros (Spiral-bound)
When I bought the book however, I thought that the content would make upfor the price... not so. A lot of the information in the book I had already foundonline. The interviews in the "book" aren't all that indepth and again merely restates what is already in the book (or what you may know from having done some searching online yourself). In fact the whole book seems to restate the same things over and over again).But to be fair, there was some good information.
7 of 7 people found the following review helpful:
1.0 out of 5 stars
Not worth a hundred bucks!,
By A Customer
This review is from: #1 Web Marketing : Achieving Top 10 Rankings in Internet Search Engines: Insider Trade Secrets from Positioning Pros (Spiral-bound)
This book is overpriced and outdated. Much of the information about search engine algorithims is not in line with the current standards in the industry. Not worth the high price tag!
14 of 17 people found the following review helpful:
5.0 out of 5 stars
The truth and nothing but the truth!,
By Morry (Toronto, Canada) - See all my reviews
This review is from: #1 Web Marketing : Achieving Top 10 Rankings in Internet Search Engines: Insider Trade Secrets from Positioning Pros (Spiral-bound)
The number of people and publications professing to be able to make you a search engine "expert" or "guru" grows every day. More often than not, when I check them out (and I do!) I find them to be more like "snake oil salesmen" then professional internet marketers.Imagine my utter surprise when I checked out "1 Web Marketing : Achieving Top 10 Rankings in Internet Search Engines: Insider Trade Secrets from Positioning Pros" and found that it was for real! I work very hard for my clients to gain them the kind of "positioning" they need to be successful on the web and with this book I now work smarter and get better results. You wont find trendy "hints" or "secrets" (most often outdated, if they ever worked at all!) in this resource, instead its full of usefull advice and completely honorable NO-SPAM techniques that if properly applied will definately help your bottom line. The book is clear, consice and to the point. With a little effort on your part, you should be marketing your business like the pros' in no time. As if all of this was not enough, I needed a little clarification on a point in the book and e-mailed the author from their site...I had a reply to my e-mail within 48hrs! If you buy no other book to help you to succeed on the web, buy this one. Buy it now!
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