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Webster's New World Letter Writing Handbook Paperback – December 19, 2003

ISBN-13: 978-0764525247 ISBN-10: 0764525247 Edition: 1st

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Webster's New World Letter Writing Handbook + How to Write It, Third Edition: A Complete Guide to Everything You'll Ever Write + How to Say It, Third Edition: Choice Words, Phrases, Sentences, and Paragraphs for Every Situation
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Product Details

  • Series: Webster's New World
  • Paperback: 600 pages
  • Publisher: Webster's New World; 1 edition (December 19, 2003)
  • Language: English
  • ISBN-10: 0764525247
  • ISBN-13: 978-0764525247
  • Product Dimensions: 1.3 x 7.3 x 9.2 inches
  • Shipping Weight: 1.9 pounds (View shipping rates and policies)
  • Average Customer Review: 3.7 out of 5 stars  See all reviews (7 customer reviews)
  • Amazon Best Sellers Rank: #910,187 in Books (See Top 100 in Books)

Editorial Reviews

From the Back Cover

The right letter can make all the difference. Whether you’re trying to get a better job, communicate business information with clarity, or just say thanks to an old friend, great letters leave a lasting impression. But drafting every letter from scratch takes time; that’s why there’s the Webster’s New World Letter Writing Handbook. It covers all the essentials of effective letter writing, offers more than 300 customizable real-world examples, and includes proven advice on:
  • Grabbing your reader’s attention
  • Stating your case effectively
  • Swaying your reader’s opinion
  • Closing with a clincher
  • Getting the response you want

The Webster’s New World Letter Writing Handbook covers far more than just cover letters and thank-you notes; you’ll find unbeatable examples and world-class advice for crafting every kind of letter:

• congratulations • apologies • expressions of sympathy • fundraising • requests for favors • requests for information • job search • selling • complaints and responses to complaints • feedback • reprimands • refusals • bill collections • and more!

About the Author

ROBERT W. BLY is the Director of the Center for Technical Communication, a consulting firm that specializes in business communication and marketing. He has been a copywriter and consultant for more than twenty years, and is the author of more than forty-five books.

More About the Author

Robert W. Bly (Montville, NJ) is a professional writer, speaker, and marketing consultant with over 3 decades of experience in business-to-business, high-tech, and direct response marketing. He became a self-made multi-millionaire while still in his 30s. Bob is the author of 80 published books including Careers for Writers (McGraw-Hill/VGM), Secrets of a Freelance Writer (Henry Holt), The Copywriter's Handbook (Henry Holt), and The Elements of Business Writing (Alyn & Bacon). McGraw-Hill calls Bob Bly "America's top copywriter," and he was named 2007 Copywriter of the Year by American Writers and Artists, Inc. Bob writes a column for Target Marketing magazine. The Direct Response Letter, Bob Bly's free e-newsletter, has over 60,000 subscribers.

Check out Bob's blog at http://bly.com/blog or contact him at www.bly.com/contact

Follow Bob:

E-newsletter: www.bly.com/reports
Twitter, http://twitter.com/Robertbly
LinkedIn, http://www.linkedin.com/in/bobbly
Facebook, http://www.facebook.com/people/Robert-Bly/535042603

Customer Reviews

3.7 out of 5 stars
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Most Helpful Customer Reviews

29 of 32 people found the following review helpful By James Sadler on January 30, 2004
Format: Paperback
Bob Bly is well known in freelancing and copywriting circles, but his abilities probably aren't as well known outside those arenas. This book might just make him known to the average person or at least to the average business person (who in my experince usually hates having to write letters).
Bly offers tips on writing letters of all types and includes some 300 samples of business and personal correspondence easily used and adapted by the individual to suit their own purposes.
The book is particularly helpful for business people who may be trying to close a sale, answer a complaint, offer a product or service, or offer thanks.
Bly covers the nuts-and-bolts of letter writing as well as persuasive writing techniques. The book is filled with proven styles for attention-grabbing introductions, persuasive arguments, memorable phrases, and strong closings. It covers a wide gamut of types of letters, ranging from job hunting, sales, and fundraising to responding to criticism, expressing sympathy, and declining an offer.
If you hate having to write letters, whether for personal or business purposes, this book needs to be sitting on your shelf.
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15 of 19 people found the following review helpful By Christian With A Pen on February 25, 2006
Format: Paperback Verified Purchase
This is an excellent book to have on hand if you are a frequent letter writer. I've learned valuable information just by skimming through the book. I recommend this book to anyone looking for information on how to correctly write a letter.
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1 of 1 people found the following review helpful By cjsec1 on March 15, 2012
Format: Paperback Verified Purchase
I am just delighted with this purchase. There are so many different examples of letters and letter formats to look at. If you are looking for specific instruction on how to create a letter, this book is sure to be an asset to you. There are also tips for writing which will allow you to design the letter of your choice in your own words!
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By N.p on June 22, 2013
Format: Paperback Verified Purchase
A nice addition to my collection. A good place to start if you are learning to write letter's.

This is a better buy than: 101 Complaint Letters That Get Results: An Attorney Writes the Choice Words That Say What You Mean and Get the Satisfaction You Deserve.

I gave it a 4 star because it's nice and informative.
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