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The Wedding Photographer's Handbook: a guide to modern wedding photography
 
 
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The Wedding Photographer's Handbook: a guide to modern wedding photography [Paperback]

Gene Ho (Author)
3.6 out of 5 stars  See all reviews (8 customer reviews)

Price: $12.95 & eligible for FREE Super Saver Shipping on orders over $25. Details
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Book Description

April 25, 2007
The Wedding Photographer’s Handbook instructs the photographer in all they need to know about getting into the lucrative wedding photography business.

The book is designed for two types of photographers:

  1. For photographers who are already in the wedding business but may want to get an edge.
  2. For photographers who have worked in other fields but may want to start taking wedding pictures.

The Wedding Photographer’s Handbook gives step-by-step instructions on how to book the weddings, what to photograph and how to deliver the end product.


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Customers buy this book with The Art of Marketing for Professional Photographers $15.95

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  • This item: The Wedding Photographer's Handbook: a guide to modern wedding photography

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    Ships from and sold by Amazon.com.
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  • The Art of Marketing for Professional Photographers

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Editorial Reviews

About the Author

Featured on The WB and noted by MTV, Gene Ho exemplifies the new generation of wedding photography.

Gene Ho manages a staff of 20 photographers who shoot weddings across the U.S. and Canada.

His client list reads like a modern “who’s who” and his website, geneho.com averages 500,000 hits a month.


Product Details

  • Paperback: 122 pages
  • Publisher: iUniverse, Inc. (April 25, 2007)
  • Language: English
  • ISBN-10: 0595442285
  • ISBN-13: 978-0595442287
  • Product Dimensions: 9 x 6 x 0.3 inches
  • Shipping Weight: 6.4 ounces (View shipping rates and policies)
  • Average Customer Review: 3.6 out of 5 stars  See all reviews (8 customer reviews)
  • Amazon Best Sellers Rank: #1,853,322 in Books (See Top 100 in Books)

 

Customer Reviews

8 Reviews
5 star:
 (4)
4 star:
 (1)
3 star:
 (1)
2 star:    (0)
1 star:
 (2)
 
 
 
 
 
Average Customer Review
3.6 out of 5 stars (8 customer reviews)
 
 
 
 
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Most Helpful Customer Reviews

5 of 6 people found the following review helpful:
1.0 out of 5 stars Neither Handbook nor Guide, April 26, 2009
This review is from: The Wedding Photographer's Handbook: a guide to modern wedding photography (Paperback)
Gene Ho, the Wedding Photographer's Handbook: a guide to modern wedding photography is neither a handbook nor a guide. It reads like a first draft of an ego exercise; self congratulation with a few touches of insecurity and some self pity thrown in toward the end. The forward is written by someone who proudly includes MBA after her name, but is in dire need of a writing class to supplement her business courses. The body is a 108 page list of single sentences that if constructed in paragraph form and edited would have reduced this "book" to a 25 page pamphlet.

Each attempt to embrace this format was quickly mired in distraction. Thirty seven out of the 108 pages contain some kind of grammatical error - subject/verb agreement, punctuation, split infinitives. In this day and age, who doesn't know how to run spell check or grammar check in their word processing program? And what exactly is it with this expression, "The reason being is . . ."? A reason can not be! A reason is or it is not.

The most egregious bit of carelessness is the section titled, "Make your Pictures Complimentary". What? Make your pictures FREE? The word is used eight times; only once correctly - complementary, as in balance. I was so struck by this that I got out my highlighter. I could feel more errors waiting in the pages to come. If you are proud of your work, be proud of all of it. If you are not a strong writer or are self publishing, hire a copy editor. If, on top of that, your "book's" Forward claims you are a teacher at a technical college, for god's sake hire a copy editor!

The most striking portrait of the author came in this sentence, "That is because I will never return a favor and refer another studio". In the pages following that keen statement he tells the reader to form alliances of give and take. A few pages after that he mocks another photographer for sharing his original, less than gracious, motto. So, which is it?

Any points of note were mostly common sense. A few could relate to the use of the term "modern" in the title. This "book" was an overall disappointment. However, it was a great lesson in pride versus humility and carelessness versus professionalism.
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1.0 out of 5 stars sucks, some blow hard stuck on himself, author/photographer is an IDIOT, November 8, 2010
By 
Eric Scott (Dallas, TEXAS) - See all my reviews
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This review is from: The Wedding Photographer's Handbook: a guide to modern wedding photography (Paperback)
worst book I have ever purchased. I am a 20+ year veteran photographer. this book sucks, spelling is horrible, suggestions are ignorant, photographer is a blow hard stuck on himself
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3.0 out of 5 stars Wedding photographer, August 12, 2010
By 
Barbara Stewart (DeFuniak Springs, Fl) - See all my reviews
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This review is from: The Wedding Photographer's Handbook: a guide to modern wedding photography (Paperback)
Wasn't what I thought it would be.. no pictures to show you things just a book.. think it's going to the used book store in TN when I go back the end of Sept..
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Inside This Book (learn more)
Key Phrases - Statistically Improbable Phrases (SIPs): (learn more)
wedding photographer, bridal shows, formal pictures, wedding photography
Key Phrases - Capitalized Phrases (CAPs): (learn more)
Myrtle Beach, The Wedding Photographer's Handbook, Medium Format, South Carolina, Jason Jarrett, Falcon Cheerleaders, Rate Card
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