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What To Do Before Your Book Launch [Paperback]

M.J. Rose , Randy Susan Meyers
4.8 out of 5 stars  See all reviews (12 customer reviews)

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Book Description

July 9, 2012
What To Do Before Your Book Launch is a guide for authors, covering everything from working with your publisher, to reading in public, to help for publicity and marketing, to using (and misusing) social media, to how to dress for your author photo…and far more, including cautionary tales, worksheets, timelines and etiquette tips.

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Editorial Reviews

Review

"Rose and Meyers are two pros who have been in the publishing trenches, and their guide is the best kind of boot camp trainer: purposeful, no-nonsense, and with you along the way, making sure you hit all the right moves."-Dan Lazar, Writers House

"This book is chock-full of great advice--it's now required reading for all of my clients!"--Jenny Bent, Bent Agency

"Both brilliant and indispensable.  All authors should have it by their bedside.  They should read it again, and again, and again."--Joshua Henkin, The World Without You

"Dripping with the wisdom authors gain after years of experience but wish they'd had from moment one."--Theresa Walsh, The Last Will of Moira Leahy

"Fantastic. Nuts and bolts, elbow grease, and optimism are on every page of this worthwhile guide." --Betsy Lerner,  The Forest for the Trees

"Every writer trying to sell a story should memorize every word on every page, and never forget them."--Steve Berry, NYT bestseller

"The new invaluable tool for writers. From now on when people ask me for advice, I'm sending them this book." --Julie Klam, NYT bestseller, You Had Me at Woof

"After I'd read only a few pages -How to Be Photogenic-my photo was taken... remarkably, I had only one chin, not the usual six! This book is now my bible."--Laura Zigman, bestseller, Animal Husbandry

"Incredibly valuable. An open sesame for success--from insiders who truly know the scoop!"--Hank Phillippi Ryan,The Other Woman

From the Author

Writing is an art, and hundreds of classics on style and form line our shelves. But when the writing is done, we enter the business of publishing and there aren't many guides about the realities of working with editors, agents, publishers, readers (and other writers!) And manners! To many of us have missed those lessons. We wanted to help authors avoid the mistakes we made, and give them a road map that highlights the pitfalls as well as show them the shortcuts. - Randy Susan Meyers and M.J. Rose

Product Details

  • Paperback: 100 pages
  • Publisher: Argo-Navis (July 9, 2012)
  • Language: English
  • ISBN-10: 0985861118
  • ISBN-13: 978-0985861117
  • Product Dimensions: 5.9 x 0.3 x 8.8 inches
  • Shipping Weight: 4.8 ounces (View shipping rates and policies)
  • Average Customer Review: 4.8 out of 5 stars  See all reviews (12 customer reviews)
  • Amazon Best Sellers Rank: #245,301 in Books (See Top 100 in Books)

More About the Authors

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Customer Reviews

4.8 out of 5 stars
(12)
4.8 out of 5 stars
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So helpful to have them all in one place. Insomniac  |  4 reviewers made a similar statement
Concise and very readable. BostonWriter  |  5 reviewers made a similar statement
This is because publishing has changed, and most houses have very few resources to promote their books. Aminuddin Ahmad  |  4 reviewers made a similar statement
Most Helpful Customer Reviews
5 of 5 people found the following review helpful
5.0 out of 5 stars Absolutely invaluable September 19, 2012
Format:Kindle Edition
Even having been through publication several times before, I learned new things that will help me with the launch of my next book. Love the fact that it's all in one place, succinct, and easy to follow. An invaluable resource for any author.
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3 of 3 people found the following review helpful
5.0 out of 5 stars A guide to the brutal reality of today's publishing. October 2, 2012
Format:Kindle Edition|Amazon Verified Purchase
Most authors feel that they've won the lottery when they get a book contract. Yet there is a long road till their book actually get's published, and guess what?
As this e-book points out, most authors are printed, not published: their books sell modestly, if at all, and then vanish.
This is because publishing has changed, and most houses have very few resources to promote their books. For the majority of authors, having their books published is a disappointing process and a real eye opener.
And how can writers who spend their days alone, making up stuff, understand the real back end-- the economics and mechanisms--of book publishing?
One simple answer: READ THIS BOOK.
Meyers and Rose have both successfully published novels, and continue to do so and prosper, in a very hostile environment.
They have put down all their advice here in an easy to read, succinct format, with case studies. I've learned a ton from this book: the entire pre-publication schedule, the difference between marketing and publicity, and most importantly: what I can do to promote my own book.
I was mystified and stressed out before reading this book, and now I have a blueprint for how to survive the 6 months before my book is published!
WHAT TO DO BEFORE YOUR BOOK LAUNCH is a treasure trove of information, and a must read for all authors on their path to publication.
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1 of 1 people found the following review helpful
5.0 out of 5 stars An Essential Author Tool February 18, 2013
Format:Kindle Edition|Amazon Verified Purchase
I wish I had this book before my first book was published. Instead, I learned it's lessons the hard way and it still had a lot to teach me.
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1 of 1 people found the following review helpful
5.0 out of 5 stars Just what I wanted to know January 23, 2013
Format:Kindle Edition|Amazon Verified Purchase
As I was getting closer to my own book launch, I had more and more questions. Everyone I asked was very helpful, but when I want to really know something, there is nothing better to me than having a book about the subject on hand that I can refer to over and over without fear of maybe getting on its last nerve. And so I was so glad to find out about What To Do Before Your Book Launch. I ordered it and read it on arrival, and I've referred to it since, many times. It is a practical, no nonsense, straight up, easy to understand guide that gives an overall view of how this process works. And it's all in one place!
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1 of 1 people found the following review helpful
Format:Kindle Edition|Amazon Verified Purchase
Randy and M.J. do debut authors a great service by serving up the ultimate "sandwich" of publishing advice. First, we are congratulated for achieving a wonderful milestone--publication. Next, we get doused with a much-needed bucket of cold water, as they explain the realities of the publishing industry, and what to expect from publishers. Lastly, we're given a plan of action that can make the difference between being a forgotten author, and having a career as a professional author.
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1 of 1 people found the following review helpful
5.0 out of 5 stars MUST READ FOR NEW AUTHORS December 19, 2012
Format:Kindle Edition|Amazon Verified Purchase
Should be titled the BIBLE FOR NEW AUTHORS. An honest look at launching a book. Mine launches 3/5/13 and I'm following WHAT TO DO BEFORE YOUR BOOK LAUNCH to the letter.
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1 of 1 people found the following review helpful
5.0 out of 5 stars loved the book December 12, 2012
Format:Paperback|Amazon Verified Purchase
My book will be out in May. I bought this book at the recommendation of another author.
It provides clear and simple advice. The book is easy to read as well.
I have some notes that I will follow-up quite soon.
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1 of 1 people found the following review helpful
5.0 out of 5 stars Invaluable resource October 1, 2012
Format:Paperback
An incredible amount of information between two covers -- not just all the nuts and bolts of releasing, promoting and publicizing a book (which in itself would have been invaluable), but the judgement-call insight of two seasoned pros on how to best handle social media. This book is like a publicist, marketing department and publishing MBA. Concise and very readable.
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