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Book is an easy read -- very informative -- it is easy to understand and the recommendations are very practical and make great sense.Published 6 months ago by jay mercer
In this audio book you will learn that sales is more than selling--it is a piece of pie that all businesses are trying to do better at day in and day out. Read morePublished 6 months ago by Jim Serger
GREAT Book by Ram Charan. This book changed the way our organization views our customers. We no longer focus on what we can sell to our cusotmers but how we can help them solve... Read morePublished 10 months ago by Michael Blades
Paragraphs 3 and 4 of Craig Matteson's January 19, 2008 review are on target and A. Loftis' June 10, 2011 whole review very much summarizes this book. Read morePublished 13 months ago by J. Ilog
this book brings conceptual language, new thinkings for new people on this field.
for experts in commercial area, it does not add too much...
I've bought several copies of this book to enlighten many of my clients and friends. Ram Charan is always on top of things in the business world and his wisdom is most valuable. Read morePublished on April 6, 2012 by Bettye G. Thompson
At first blush, there is a lot to like about "What the Customer Wants You to Know" by noted business consultant Ram Charan. Read morePublished on June 10, 2011 by A. Loftis
I like the interviews and quotes from some of Charan's past clients who validate his Value Creation approach. I highly recommend the book.Published on March 25, 2011 by Victor Antonio, Sales Influence
I really enjoyed this book. I believe that the author covered critical areas that often get overlooked by salespeople. Read morePublished on February 7, 2011 by Amazon Customer