5.0 out of 5 stars
If you love Tom Peters' work just like I do, this author will not disappoint you for a change!, November 5, 2008
This review is from: What I Learned from Frogs in Texas: Saving Your Skin with Forward-Thinking Innovation (Paperback)
'What I Learned from Frogs in Texas: Saving Your Skin with Forward-Thinking Innovation', by Jim Carroll;
'Change' & 'innovation' are seemingly two most commonly used (or abused?) buzz words in the corporate world, which, from my perspective, readily capture the essence of the challenges faced by all of us today.
The subject of 'change' - agility & flexibility in dealing with a world turned upside down - & 'innovation' - doing things differently to survive & thrive - have continued to fascinate me for many years.
I have read a lot about the subject, & I am also always on the constant lookout for more new perspectives. Hence, to my pleasant delight, I have stumbled upon the work of futurist, trends & innovation expert Jim Carroll on the net.
Through Amazon, I have managed to acquire - & then read in earnest about a couple of months ago - his two books, namely, 'What I Learned from Frogs in Texas: Saving Your Skin with Forward-Thinking Innovation' (2004) & 'Ready, Set, Done: How to Innovate When Faster is the New Fast' (2007).
I am reviewing the first book here, to be followed by the second book in a separate review on Amazon.
Backed by reportedly impeccable credentials from the big boys, e.g. American Express, Disney, IBM, Microsoft, & acknowledged by 'BusinessWeek' as a thought leader, the author writes almost like corporate skunk Tom Peters - "screwing people's mind . . . taking them to the brink & then pulling them back", to paraphrase Tom Peters.
As a matter of fact, I reckon, at least from my perspective, his writings more or less emulate my other favourite authors on 'Change' & 'Innovation', Robert Kriegel, Louis Patler, Price Pritchett, all rolled into one - short, staccato bursts of energetic prescriptions, occasionally outrageous & yet written succinctly, with enchanting anecdotes & provocative examples from real-world events, in contrast to the staid academic texts of the time.
Having said that, let me get down to the specifics of my overall response of the two books.
In a nut shell, I must say that there are a lot of interesting stuff in the two books, but they are not necessarily unfamiliar or essentially new to most well-read businesspeople:
e.g. "65% of pre-school children today will be employed in careers & jobs that don't yet exist"; "most people will find themselves not only in 4 or 5 different jobs in their lifetime, but in 4 or 5 different careers; "the 1/2 life of an engineer 's knowledge is about 5 years";
although from page to page as one reads, one can easily get that little jolt, & then seriously reflect on what the author is talking about.
In fact, I must also bring reader's immediate attention to the fact that much of what he has to say in the two books is made somewhat more compelling, when his astute observations of the marketspace are viewed critically as called by the author.
What I like about the two books after perusal is that one can readily open up any page, anywhere in the two books, read for a few minutes, & actually gain some new perspectives from the reading experience.
In fact, that's how I have enjoyed reading the two books, one bite at a time, over a few weeks, some time ago, because I always have this ingrained habit of reading several books by different authors in one go.
The title of the first book is an apt metaphor from all the little green frogs, during one of the author's personal encounters on one hot, humid, sticky day at a conference in Houston, Texas, where "they were out on the road (from the culvert) cavorting in the puddles of water (from the hotel's sprinklers) & dodging the gulls, they didn't notice the sudden increase in (vehicular) traffic coming from either direction." Squish, what an ugly scene!
Interestingly, the frog story exemplifies people's reality. So, transposed to the real-world, we may be extremely focused, but we are looking at the wrong threat, in the wrong direction, at the wrong time.
The author's point: we need to change our frame of mind with respect to changes occurring in the world around us, & the trends that will present challenge & opportunity.
Coupling with this mind frame change, one must also learn to deal with what the author calls 'aggressive indecision' or better described as "stuck in the rut, spinning the wheels, losing sense of direction & momentum, & doing nothing" - all ill-equipped to deal with the rapid changes.
According to the author, that's the critical capability we must have, & it's the focus of the first book.
Rather than dwelling on what's all in the book, I will share with readers about what I have taken away from the book:
For me, my favourite chapters are:
- Chapter 6: 'Leading the Future' - the author shares his strategies of how to become a forward-oriented leader;
- Chapter 9: 'Changing to a Certainty Culture: Dealing with Aggressive Indecision' - the author highlights the warning signs to think about, & a number of things we can do about them;
- Chapter 10: 'An Action Plan for Change' - the author pinpoints the vital elements in a strategy for change;
- Chapter 11: 'Smart Frogs Go Forward' - author shares his insights about the criticality & acquisition of the requisite skills, especially soft skills, for the future;
I also like the author's simple ideas about innovation, which I choose to interpret from my personal perspective:
- run yourself faster;
- grow yourself quicker;
- transform yourself smarter;
His quirky prognosis of 8 big trends to think about, as outlined in the book, is worth considering since they are still applicable in today's context.
If you love Tom Peters' work just like I do, I am confident that Jim Carroll will not disappoint you for a change. The latter is equally provocative & vibrant in his writing.
Reviewed by Lee Say Keng, Knowledge Adventurer & Technology Explorer, November 2008
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