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Business consultant Botsman and entrepreneur Rogers track the rise of a fascinating new consumer behavior they call "collaborative consumption." Driven by growing dissatisfaction with their role as robotic consumers manipulated by marketing, people are turning more and more to models of consumption that emphasize usefulness over ownership, community over selfishness, and sustainability over novelty. A number of new businesses have emerged to serve this new market, exploiting the ability of the Internet to create networks of shared interests and trust and to simplify the logistics of collective use. Businesses such as bike-sharing service BIXI; toy library BabyPlays; solar power service SolarCity; and the Clothing Exchange, a clothing swap service, help users enjoy products or services without the expense, maintenance hassle, and social isolation of individual ownership. Part cultural critique and part practical guide to the fledgling collaborative consumption market, the book provides a wealth of information for consumers looking to redefine their relationships with both the things they use and the communities they live in.
Copyright © Reed Business Information, a division of Reed Elsevier Inc. All rights reserved. --This text refers to an out of print or unavailable edition of this title.
"A convincing, charming and in every sense collaborative account of how the new networks that have disrupted our lives are also likely to alter them, and entirely for our good." ---Adam Gopnik, author of Paris to the MoonSee all Editorial Reviews
Great textbook on how to understand SHARING or COLLABORATIVE CONSUMPTION as a NEW RESOURCE to problem-solving on virtually anything that involves DATA gathering.Published 1 month ago by Olakunle Nathaniel Olamiju
It's rare to find such an information packed book. I'm learning twenty things per page!Published 9 months ago by joe words
Great book. Well researched. i would like to see where collaborative consumption has come since the book was first published. Great read.Published 9 months ago by Amazon Customer
It's a good entrance point to collaborative economy.
It lacks of the downside of it. Why isn't exploding? Read more
Even if it's an old book now (from 2010) i really like it.Published 11 months ago by mourad zeggari
Rachel has done a great job of taking the reader on the journey of how modern consumerism has engulfed our lives and how Collaboration Systems can help to mitigate some of the... Read morePublished 15 months ago by Paul Harnisch