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What's Mine Is Yours: The Rise of Collaborative Consumption MP3 CD – Audiobook, MP3 Audio, Unabridged
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From Publishers Weekly
Copyright © Reed Business Information, a division of Reed Elsevier Inc. All rights reserved. --This text refers to the Hardcover edition.
Top Customer Reviews
Feeling pinched for money? Hate waste? Want to get to know more of your neighbors? These are just some of the reasons that might motivate you to discover fresh methods to save and to share that can also enrich your life - with others.
From bartering to exchanging, fixing, giving away, renting or more efficiently using what you have, this book is the most complete (and lively) resource I've found. You'll not only read about the better-known businesses and organizations that are tapping into "collaborative consumption" like zipcar and Meetup but many lesser-known groups and methods that you might join or reinvent to adapt to your situation or interest.
They write, "The collaboration at the heart of Collaborative Consumption may be local and face-to-face, or it may use the Internet to connect, combine, form groups, and find something or someone to create "many to many" peer-to-peer interactions. Simply put, people are sharing again with their community - be it an office, a neighborhood, an apartment building, a school, or a Facebook network. But the sharing and collaboration are happening in ways and at a scale never before possible, creating a culture and economy of What's Mine is Yours.Read more ›
The book is nicely structured and reads well, with an anecdotal style which clearly shows the huge amount of research that went into the project, drawing on an impressive range of case studies to make a powerful argument.
If the book has one failing it may be that, like so many 'business books', some people may overlook it as not for them. This would be a great pity, as the issues it deals with are critical for all of us - whether as inspiration for a collaborative dot com start up, or to help us navigated the increasing array of traded, swapped and shared products and services around us.
Buy it. Read it. Pass it on.
What's Mine is Yours sums up the new universe of what authors Rachel Botsman and Roo Rogers term "collaborative consumption". The book, like the movement it describes, is a game changer, as the authors connect the dots and show how key systems (like redistribution markets and collaborative lifestyles), principles (like critical mass and belief in the commons), and drivers (like environmental and cost concerns) have all matured to the point where collaborative consumption is not only viable but may soon supplant traditional buy, use and discard consumption altogether.
I would suggest that you go buy the book, but in the spirit of its message, I implore you to barter or swap for the book through one of the many exchange markets available today.
If not, you may find yourself left behind.
"What's Mine is Yours. The Rise of Collaborative Consumption" is an important new book by Rachel Botsman and Roo Rogers. It explains how the extraordinary disruption caused by the communications revolution is spawning an explosion in sharing, bartering, lending, trading, renting, gifting and swapping.
Sites like Couchsurfing.com, which co-ordinates swaps of 'couch' accommodation for visitors and travelers has become the third most visited travel site in the world.
Car-sharing services like Zipcar saw their membership triple in 2009, and it is estimated that by 2015, 4.4 million people in North America and 5.5 million in Europe will belong to similar services.
People are realising that they don't have to own everything themselves, and that reaching out to others and sharing saves them money, makes them feel good and makes them new friends.
It meets a fundamental human need for connection and sharing.
Even mega consumer brands like Nike are shifting their brand focus and advertising away from products and towards building collaborative communities, investing in nonmedia social hubs like NikePlus, where runners around the world post runnning routes, map their runs, offer advice and encourage one another. It is estimated that Nike is spending 55 per cent less on traditional advertising and celebrity endorsements than it did ten years ago.
So why is this change occurring? Botsman and Roo cite a number of reasons, one of which is that it
feeds what sociologist Marilynn Brewer calls our 'social self', the part of us that seeks connection and belonging.
People have a need to connect.Read more ›
Most Recent Customer Reviews
Super relevant to our generation. It's the "new" way of thinking.Published 4 days ago by Amazon Customer
I wrote my master thesis on this subject and derailed a bit from it during the last 3 years. Reading this book while thinking of the company I want to build refreshed my knowledge... Read morePublished 4 months ago by Sebastián Velásquez A
Great, easy to read book on social innovation and sharing economy with a huge ammount of real business examplesPublished 5 months ago by Amazon Customer
Great textbook on how to understand SHARING or COLLABORATIVE CONSUMPTION as a NEW RESOURCE to problem-solving on virtually anything that involves DATA gathering.Published 10 months ago by Olakunle Nathaniel Olamiju
It's rare to find such an information packed book. I'm learning twenty things per page!Published 18 months ago by joe words