When the Going Gets Tough, the Tough Lighten Up!: How to Be Happy in Spite of It All [Paperback]

Terry Braverman (Author)

Product Details

• Paperback: 167 pages
• Publisher: Mental Floss Pubns (June 1997)
• Language: English
• ISBN-10: 0965739511
• ISBN-13: 978-0965739511
• Product Dimensions: 8.4 x 5.5 x 0.5 inches
• Shipping Weight: 8 ounces
• Average Customer Review: 4.0 out of 5 stars  See all reviews (4 customer reviews)
• Amazon Best Sellers Rank: #2,695,112 in Books (See Top 100 in Books)

More About the Author

Terry Braverman is a "recovering" stand-up comedian, professional speaker, trainer, consultant, and author of the uplifting book, When the Going Gets Tough, the Tough Lighten Up! now in its third edition. The book was listed in the top 100 best sellers on amazon.com in its first two years (1997-99).

Mr. Braverman was interviewed by the New York Times and Inc. Magazine, mentioned in a U.S. News & World Report article, and featured in the L.A. Times, Oakland Tribune, and New Orleans Times-Picayune. He has appeared on over 160 radio and TV programs since his book was published, including NPR, AP, CBS and USA Radio Networks. He's been on the Good Day L.A. morning T.V. talk show, the CBS TV affiliate's morning show in New Orleans, and the ABC TV affiliate in Asheville, NC.

His articles have been published in Training & Development Magazine, Whole Life Times, Professionally Speaking, Think & Grow Rich Magazine, Yoga Journal, Chiang Mai Mail, and GoNomad.com

As a professional speaker and trainer, Mr. Braverman has presented programs at Fortune 500 companies such as Xerox, Northrop Grumman Corp., Fluor Corp., Baxter Healthcare Corp., Air Canada, Bates Advertising, and Mosby-Year Book, Inc. (division of Times-Mirror). He is a frequently hired keynote speaker for national conferences who recently followed former network news correspondent Linda Ellerbee as a closing keynoter.

His presentations help organizations boost morale, build teamwork, bolster productivity, improve communication, inspire creative thinking and defuse conflict.

Terry may be best known as a comic/impressionist who once opened for Broadway and television star Ben Vereen, performed on Comedy Central and at the famous Improv Comedy Club. As a result of winning the 1991 "Open Audition" (out of 300 acts), he performed on Comedy Central, and made an appearance on a show hosted by fellow comic/actor Denis Leary. He was also in the 1986 T.V. miniseries Space that featured James Garner. For added fun and experience in front of the camera, he hosted an L.A. cable television show for two years and a radio talk show for almost three years.

Around L.A., his musical talent was displayed with the band "Swingshift" for several years, and he can still be found at local venues, "sitting in" with local jazz and blues musicians.

Terry also enjoys volunteering his time at retirement and nursing homes, bringing his entourage of classic celebrity characters and songs of yesteryear with him.

Customer Reviews

Most Helpful Customer Reviews

4 of 4 people found the following review helpful:

5.0 out of 5 stars Great read - brought the joy and humor back into my life!, March 22, 1999

By A Customer

This review is from: When the Going Gets Tough, the Tough Lighten Up!: How to Be Happy in Spite of It All (Paperback)

Mr. Braverman has written a wonderful book. In a time when we are all taking ourselves a bit too seriously, this book made me laugh out loud. It gave me some great ideas on how to bring joy and playfulness back into my life. I haven't had this much fun since I was a child. Thank you Mr. Braverman!

5.0 out of 5 stars Get over it!, April 14, 2002

By 

Jill Fiebert (Bremerton, WA) - See all my reviews

This review is from: When the Going Gets Tough, the Tough Lighten Up!: How to Be Happy in Spite of It All (Paperback)

I found this book to be a great resource for getting over anything in life, be it a bad relationship or tough business times. My PR firm is using some of Terry's ideas from the business chapter; whoever thinks work cannot be fun must read this book!

5.0 out of 5 stars Braverman's book is superior, February 3, 2002

By 

Dr. Irv Reiner (Chicago, IL) - See all my reviews

This review is from: When the Going Gets Tough, the Tough Lighten Up!: How to Be Happy in Spite of It All (Paperback)

I strongly disagree with a previous reviewer's assessment that Braverman's book is similar to Mr. Metcalf's. This book is chock full of ideas to implement in everyday living with levity, and a great asset to have in my clinical practice. Thank you Mr. Braverman!