This is a scary but very necessary look at how "privacy" is fast becoming a quaint notion in today's wired world. Medical records, credit reports, employment records and communications -- a huge amount of information is profiled and stored online, very detailed, and often for sale. Everyday actions such as buying a car, purchasing groceries, ordering a pizza for delivery all seem innocuous, but information is collected about our preferences and habits in places that we don't usually consider. The authors show how information is collected and maintained and then offer strategies and ideas for keeping the promise of technology from becoming a nightmare.
Their ideas won't stop the invasion of privacy in its tracks, but they will slow it down considerably. More important is the idea that we don't have to passively accept these intrusions into our lives.
"Ever wonder shy the department-store clerk has to know your Social Security number? In a "point-and-click" world where personal information flows freely, Ann Cavoukian and Don Tapscott say you can't be too careful." -- Cunutte, Mark, Cincinnati Enquirer, 2/21/97
"There is every reason to fear both current and potential invations of privacy by new computer technology. No other recent book explains the many issues concerning privacy and technology as straightforwardly and comprehensively as Ann Cavoukian and Don Tapscott's /IWho Knows: Safeguarding Your Privacy in Networked World/N" -- Jones, Don, The Wahington Times, 1/26/97