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A Whole New Mind: Moving from the Information Age to the Conceptual Age Hardcover – Bargain Price, March 24, 2005
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From Publishers Weekly
Copyright © Reed Business Information, a division of Reed Elsevier Inc. All rights reserved. --This text refers to the Audio CD edition.
Copyright © American Library Association. All rights reserved --This text refers to an alternate Hardcover edition.
More About the Author
Pink's latest book, To Sell is Human, is a #1 New York Times business bestseller, a #1 Wall Street Journal Business bestseller, and a #1 Washington Post nonfiction bestseller.
In 2013, Thinkers 50 named him one of the top 15 business thinkers in the world. He serves on the board of directors and advisory boards of several non-profits and startup companies.
A graduate of Northwestern University and Yale Law School, Pink lives in Washington, DC, with his wife and their three children.
Top Customer Reviews
Word to the wise -- you are in for a slightly different book here -- right of the bat, the author walks us through the procedure of having his brain scanned as part of a project conducted at the National Institute of Mental Health in Washington D.C. This unorthodox introduction (with four photo illustrations) is welcomed by the reader, as it gives the chapter an introspective quality. Pink shares this experience to illustrate normal brain function -- to note a few misconceptions about the way the brain divides work -- and then posits that while most people integrate both left and right brain activity, R-Directed Thinking will increasingly be relied upon in the future, by people that want to succeed in business or life.
Here is the crux of what Pink is trying to relay. America is currently organized around a cadre of accountants, doctors, engineers, executives and lawyers. These "knowledge workers" excel at the ability to acquire and marry facts to data, and these abilities are typically accrued through a series of standardized tests such as the PSAT, SAT, GMAT, LSAT and MCAT. (As an aside, Bush's test-happy Department of Education only serves to increase the number of L-Directed Thinkers, providing corporations cheap labor in abundance.Read more ›
To the author's credit, he is the first that succinctly diagnosed the major problems the Western countries are facing: Abundance, Asia, and Automation. Most people, including intellectuals and high government officials are in the coma state of not sensing the lethal effects of offshore outsourcing of high-tech jobs and R&D to the fundamental wellbeing of U.S. and other Western countries, nor the consequence of automating white collar jobs by the ever more powerful computer hardware and software. This is the first book that I know of that sounded the alarm to the great masses of the coming sea change. For this, the author ought to be congratulated.
The author has a vision that we are moving from Information Age to Conceptual Age. He said that if we have a whole new mind, we can have an economy and society that are built on the inventive, empathic and big-picture capabilities. He stresses that the main characters now are the creator and the empathizer. He argues that we need to move from high tech to high concept and high touch. These are all great ideas. However, the strategies that the author prescribed through the six R-Directed aptitudes, which consist most of the book, while adequate to battle Abundance and Automation, is hardly sufficient to overcome Asia.Read more ›
for one buck, it seems hard to ever go wrong.
The premise of the book is that, to survive in the "conceptual age",
"left-brain" thinking/analysis is not sufficient, and that the most successful
people will be those who better use their right hemispheres. The author cites three
reasons for this shift to the right brain: automation and Asia (left brain rule-based tasks
are now being performed by both computers and cheaper white-collar Asian workers), and
abundance (there is more need than ever for inventors and designers).
Although there are some partial truths to his observations, in general I find this outlook a bit shallow
and myopic in perspective.
For one, the author seems to believe that this pipeline of cheap foreign labor will last forever. But we have to
remember that the US exports both knowledge and culture in enormous quantities (for example, the majority
of students who enroll in my computer-science graduate courses are from other countries;
especially China and India), and
these exports spurn more industry abroad which will have the effect of improving the quality of life abroad;
and hence driving up labor costs in those countries.
Secondly, ALL human intelligence is subject to automation, or at least an attempt to automate.
For example, playing chess requires a combination of mathematical-logical, spatial, and what the author refers to as "symphonic" intelligence. Many chess players think of themselves as artists. And many artists are inspired by
the game of chess.Read more ›
Most Recent Customer Reviews
Needed this book for my class, it came really fast! It was a tiny bit damaged on the front cover, but it works for the purpose of school!Published 2 days ago by Bri H.
Changed my thinking about many things. Excellent. I have recommended it to many people.Published 20 days ago by Celia M.
I was very curious about this book. When I received it I began to read it the same day. I could not put it down. The book was so involving, I had finished it in 3 days. Read morePublished 1 month ago by Shellby Paul
Daniel Pink says you better cultivate the right hemisphere of your brain, the artistic/creative side responsible for seeing the big-picture, spontaneity, emotive expression,... Read morePublished 1 month ago by Raymond M. Wong