From Publishers Weekly
Choosing a spouse and choosing a career are important life decisions—but perhaps even more predictive of our all-round personal happiness is our choice of living location, argues Florida (The Rise of the Creative Class) in this informative if somewhat dry tome. As globalization makes the world effectively smaller, economic growth concentrates in certain mega-regions of large superstar cities, leaving other regions in the proverbial dust. The areas where we live are also affected by our increasingly mobile culture, housing priorities that change as we age (from starter homes to family-friendly suburbs to empty nests and finally retirement centers) and the global economy. Few of the author's conclusions are new—people gather where they can make friends with others like them, personality types tend to cluster—type A to urban areas, type B to rural—and the book's tone wanders from broad, Friedmanesque discussion of the world economy to home-buying advice as well as statistic-and-theory-heavy text as though unsure of its intended audience. Yet the author opens up a complex, underexamined subject along the way. (Mar.)
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"The world is not flat, and Richard Florida is the man to tell you why where you choose to live is more important than ever. Passionate and thoughtful, this book is an indispensable guide to the way our cities really work. The spirit of Jane Jacobs lives on."--Tim Harford, "Financial Times" columnist and author of The Logic of Life "This book says all that I could never put into words about why certain cities sing to certain people. If I could talk like Florida writes, I wouldn't have needed a campaign staff."--John Hickenlooper, Mayor of the City of Denver "Who's Your City? is another breakthrough idea by urban life genius Richard Florida. The power of place has everything to do with our success well beyond our own recognition. If you are contemplating a move or know someone who is, or are even vaguely interested in the idea of place as self, this book is a must read."--Mario Batali, Chef and Restaurateur "The world is not flat. Three-dimensional 'place' matters more than ever, not less than before. Richard Florida gets it exactly right -- again -- in Who's Your City?. As a long time advocate of Florida's position here, I will send it to colleagues by the score!"--Tom Peters, author of In Search of Excellence .,."the author opens up a complex, under examined subject..."-- "Publishers Weekly" (December 17, 2007) .,."this thought-provoking and seminal work will surely be studied, not only by scholars but more importantly by consumers pondering a move..."--"Washington Post"
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