Seemingly, since the beginning of aviation history, there has been discussion and speculation on the remarkable inability of the industry to generate profits. This is even more so the case now, when a number of the world's airlines are bankrupt. The failure of aviation, or at least of airlines, to produce a reasonable rate of return on investments has been a fact pondered by many at great length but never satisfactorily understood. Somehow, the industry seems to violate the most basic principles of economics and business. The question as to how this is the case and how the industry managed to survive, let alone actually grow and prosper so far, is the subject of this book. It details the historical performance of the industry and critically explores the various theories proposed to explain its lack of profitability. Summarizing the analysis, the book also looks to the future, combining lessons from the past and recommendations regarding the better management of airlines. In conclusion, it offers a prediction on the future of the global airline industry.
Why Can't We Make Money in Aviation?
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'This is a well thought out, profound professional perspective of the challenges of the air transportation business from a well respected airline economist and surveyor of the industry.' -- Steven F. Udvar-Hazy
From the Back Cover
Seemingly since the beginning of aviation history there has been discussion and speculation on the remarkable inability of the industry to generate profits. This is even more so the case now, when a number of the world's airlines are bankrupt. The failure of aviation, or at least of airlines, to produce a reasonable rate of return on investments has been a fact pondered by many at great length but never satisfactorily understood. Somehow the industry seems to violate the most basic principles of economics and business.
The question as to how this is the case and how the industry managed to survive, let alone actually grow and prosper so far, is the subject of this book. It details the historical performance of the industry and critically explores the various theories proposed to explain its lack of profitability. Summarizing the analysis, the book also looks to the future, combining lessons from the past and recommendations regarding the better management of airlines. In conclusion it offers a prediction on the future of the global airline industry.
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1.0 out of 5 stars
Definitely Not For Making Money!,
This review is from: Why Can't We Make Money in Aviation? (Hardcover)
* If you're looking for tips on ways to make money, this is not the book for you.
* I just waste my money on this one. * Only good for someone who is related to airline industry.
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Inside This Book
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Key Phrases - Statistically Improbable Phrases (SIPs):
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real yield, aviation cycle, legacy carriers, pilot salaries, aircraft prices, airline profitability, business fares, flying public Key Phrases - Capitalized Phrases (CAPs): (learn more)
United Airlines, British Airways, Air Transport Association of America, New York, Wall Street, American Airlines, Southwest Airlines, Mad Dog, Howard Hughes, Airline Financial Statistics, Chinese Government, Singapore Airlines, Gordon Bethune, Continental Lite, Carl Icahn, Jim Goodwin, Air France Browse Sample Pages:
Front Cover | Table of Contents | First Pages | Index | Back Cover | Surprise Me!
real yield, aviation cycle, legacy carriers, pilot salaries, aircraft prices, airline profitability, business fares, flying public Key Phrases - Capitalized Phrases (CAPs): (learn more)
United Airlines, British Airways, Air Transport Association of America, New York, Wall Street, American Airlines, Southwest Airlines, Mad Dog, Howard Hughes, Airline Financial Statistics, Chinese Government, Singapore Airlines, Gordon Bethune, Continental Lite, Carl Icahn, Jim Goodwin, Air France Browse Sample Pages:
Front Cover | Table of Contents | First Pages | Index | Back Cover | Surprise Me!
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