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8 Reviews
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1 of 1 people found the following review helpful:
5.0 out of 5 stars The Only Way!, September 20, 2005
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This review is from: Willie's Way: 6 Secrets for Wooing, Wowing, and Winning Customers and Their Loyalty (Hardcover)
I've seen Phil speak and he is outstanding, but now I can take Phil's energy, insights, and wisdom back to my business with this excellent book.

Learn how to connect with every customer on a personal level. In this book I discovered how to build lasting relationships with my clients and how to have repeat buyers recommend me to their friends!

This information is timeless and priceless and will help anyone build their business. Read this book today!
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2 of 3 people found the following review helpful:
5.0 out of 5 stars Wisdom We All Need, September 16, 2005
This review is from: Willie's Way: 6 Secrets for Wooing, Wowing, and Winning Customers and Their Loyalty (Hardcover)
Here it is--the simple-to-read-yet-packed with wisdom book on customer service--- all prompted by a single experience with Willie-- a CAB DRIVER! I admit, when my colleague Phillip Van Hooser sent me a preview copy of WILLIE'S WAY, I sighed. While I think Phil is a great man and a solid professional, I just did NOT want to read another book on service.

"OK," I thought. "I'll just glance at it and then I won't feel guilty when I put it down."

Wrong. I didn't glance. I read. Stopped everything I was doing to read it. Maybe it was Phil's homespun sincere style. Maybe it was the simple truths that grabbed me. Maybe it was the powerful realization that a single incident can provide wisdom for a lifetime. Whatever it was, I decided that WILLIE'S WAY should be many people's shelves. Read it-- you'll be glad you did.
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2 of 3 people found the following review helpful:
5.0 out of 5 stars Do It Willie's Way to Woo, Wow and Win Customers for Life, September 5, 2005
This review is from: Willie's Way: 6 Secrets for Wooing, Wowing, and Winning Customers and Their Loyalty (Hardcover)
There are a lot of books about how to deliver customer service. Some are even pretty good. But Willie's Way is just extraordinary. There's an old joke that goes, 'It's too bad the only people who know how to run the world are busy cutting hair and driving taxis.' Well, Willie may not know how to run the world, but he sure knows a thing or two about customer service. Willie doesn't just drive a taxi, he drives home some great points about how to treat customers so that in return you receive their undying loyalty. Thank goodness Phillip Van Hooser was Willie's customer on that fateful day in Columbia, SC. Thanks to Phil's masterful storytelling and his ability to deconstruct his experience with Willie, we now know the six secrets to delivering great customer service. I've spent years reviewing research, reading books and studying companies that have great reputations for customer service. Then, along comes Willie's Way and I'm reminded once again that when it comes to making customers happy, it's still the basics that really matter. Every page contains a nugget to be picked up, examined, appreciated and put in a visible place where it can serve as a daily reminder that Willie knows how to drive true success.
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5.0 out of 5 stars Willie's Way, November 14, 2005
This review is from: Willie's Way: 6 Secrets for Wooing, Wowing, and Winning Customers and Their Loyalty (Hardcover)
Phil VanHoosier has a way of putting things into a clear perspective. I have purchased a copy for everyone in our shop, both front office and production. You will love this book!
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4.0 out of 5 stars Don't Forget the Internal Customers!, October 20, 2005
By 
Maud Roucan (Purdue University, West Lafayette, Indiana) - See all my reviews
This review is from: Willie's Way: 6 Secrets for Wooing, Wowing, and Winning Customers and Their Loyalty (Hardcover)
This book is really a page turner. I loved what was being said but also the way it was said. Phillip Van Hooser uses real and personal examples that really make the difference.

Phillip Van Hooser also mentioned the "internal customers". Internal customers are the company's employees. So often, in my opinion, companies think about ways to serve better their customers but hardly ever envision trying to serve better their employees. However, employees are critical to customer satisfaction! So Thanks Phillip for pointing out this so often forgotten fact!
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5.0 out of 5 stars Touchdown! - Give Him Six!, September 29, 2005
This review is from: Willie's Way: 6 Secrets for Wooing, Wowing, and Winning Customers and Their Loyalty (Hardcover)
Phil's down to earth style and profound truth certainly scored big. If you want to gain new customers and keep existing ones, then this book has your answers. Phil's presentations are always relevant, loaded with common sense and easy to understand. His latest book is no exception! Should be required reading for all college business students. Once I began reading 'Willie's Way' I could not put it down until I read it all. Thanks Phil, for an awesome book.

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5.0 out of 5 stars Uncommon Commonsense, September 21, 2005
This review is from: Willie's Way: 6 Secrets for Wooing, Wowing, and Winning Customers and Their Loyalty (Hardcover)
Phil Van Hooser is a master at unveiling uncommon commonsense. His simple, practical, easy-to-implement ideas just make sense! Anyone who wants to make a real difference in their customer service needs to follow the secrets revealed in Willie's Way.
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0 of 1 people found the following review helpful:
5.0 out of 5 stars Great advice, written very well., February 23, 2007
By 
W. Laughlin "willbo1" (Everett, WA United States) - See all my reviews
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This review is from: Willie's Way: 6 Secrets for Wooing, Wowing, and Winning Customers and Their Loyalty (Hardcover)
With wonderful stories that illuminate the problems with customer service today, Phillip Van Hooser provides the reader with compelling reasons why taking care of your customers is critial to long term success. Building customer loyalty requires you to listen carefully to them and on some occasions, bending the rules or going the"extra mile". It's no secret that if a customer believes you gave them great service, they will willingly recommend you to others. Phillip covers these and many other points with straight talk, no jargon or catch phrases that can confuse some people.
If your looking for a book that can give you ideas on how to get your business back on track, this book is certainly worth the look.
Great Job Phillip!!
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