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Window Shopping: Cinema and the Postmodern [Hardcover]

Anne Friedberg (Author)


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Book Description

April 28, 1993 0520079167 978-0520079168
Departing from those who define postmodernism in film merely as a visual style or set of narrative conventions, Anne Friedberg develops the first sustained account of the cinema's role in postmodern culture. She explores the ways in which nineteenth-century visual experiences--photography, urban strolling, panorama and diorama entertainments--anticipate contemporary pleasures provided by cinema, video, shopping malls, and emerging "virtual reality" technologies.
Comparing the visual practices of shopping, tourism, and film-viewing, Friedberg identifies the experience of "virtual" mobility through time and space as a key determinant of postmodern cultural identity. Evaluating the theories of Jameson, Lyotard, Baudrillard, and others, she adds critical insights about the role of gender and gender mobility in the configurations of consumer culture.
A strikingly original work, Window Shopping challenges many of the existing assumptions about what exactly postmodern is. This book marks the emergence of a compelling new voice in the study of contemporary culture.


Editorial Reviews

From Library Journal

This scholarly work proposes that an integral feature of both film and television is the "mobilized virtual gaze." This virtual gaze "is not a direct perception but a received perception mediated through representation." Also, the virtual gaze is a standard part of postmodern society, along with a diminished capacity to retain the past. Drawing from a wide range of sources, Friedberg traces the development of the virtual gaze from Jeremy Bentham's proposed glass prison, the Paris arcades, the creation of department stores, architecture, tourism, and the shopping mall. If the disappearance of history is indeed a symptom of postmodernity, then the author feels that movies and especially videos have added significantly to this development. Her interesting thesis is well presented. Academic collections should consider.
- Marianne Cawley, Kingwood Branch Lib., Tex.
Copyright 1993 Reed Business Information, Inc.

Review

"Window Shopping takes its provocative place among a number of recent studies that look at looking itself in relation to mechanically produced images. . . . [It will] be a source of further reflection and inspiration: it moves on the sometimes footsore debates about post-modern culture, feminism and cinema spectatorship in new and stimulating directions." -- Rachel Bowlby, Sight and Sound

Product Details

  • Hardcover: 287 pages
  • Publisher: University of California Press (April 28, 1993)
  • Language: English
  • ISBN-10: 0520079167
  • ISBN-13: 978-0520079168
  • Product Dimensions: 9.1 x 6.1 x 1.2 inches
  • Shipping Weight: 1.5 pounds
  • Amazon Best Sellers Rank: #2,899,261 in Books (See Top 100 in Books)

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Inside This Book (learn more)
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First Sentence:
In the nineteenth century, a wide variety of apparatuses extended the "field of the visible" and turned visualized experience into commodity forms. Read the first page
Key Phrases - Statistically Improbable Phrases (SIPs): (learn more)
cinematic spectation, televisual spectatorship, classical spectatorship, televisual apparatuses, virtual gaze, mobilized gaze, temporal mobility, trottoir roulant, television spectatorship, cinematic spectatorship, panoptic model, cinema spectatorship, circular panorama, virtual mobility, fluid subjectivity, nostalgia film, panopticon prison, ladies paradise, cinema camera, panoptic gaze, public interior, cinematic apparatus, word postmodern, apparatus theories, postmodern architecture
Key Phrases - Capitalized Phrases (CAPs): (learn more)
New York, Los Angeles, World War, United States, Westside Pavilion, Anne Friedberg, Paris Exposition, Palais Royal, Coney Island, Beverly Center, Eiffel Tower, Les Fleurs du Mal, Passage des Panoramas, The European Rest Cure, Bibliotheque Nationale, Thomas Cook, Blade Runner, Cultural Logic of Late Capitalism, Les Halles, Passage Jouffroy, Whitney Biennial
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