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Winning Communications Strategies : How Small Businesses Master Cutting-Edge Technology to Stay Competitive, Provide Better Service and Make More Money
 
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Winning Communications Strategies : How Small Businesses Master Cutting-Edge Technology to Stay Competitive, Provide Better Service and Make More Money [Paperback]

Jeffrey Kagan (Author)
5.0 out of 5 stars  See all reviews (1 customer review)


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Book Description

August 25, 1997
Illustrates how the most powerful tools in business are available to even the smallest organizations.

Editorial Reviews

Amazon.com Review

Winning Communications Strategies, by telecommunications analyst, consultant, and speaker Jeffrey Kagan, is a clearly written guide for small companies that want to improve customer service and employee relations by utilizing fax-on-demand, intranets, video conferencing, and other cutting-edge technologies. By citing examples from the real business world, the book shows how smaller firms can effectively integrate many of today's most advanced telecommunications tools to increase their accessibility and thus boost sales while improving productivity. Discussions on e-commerce and telecommuting are included, as are resources for further information and a glossary of terms.

Review

Winning Communications Strategies provides real-world profiles of small businesses that use the latest technology to compete and win. Readers will learn how the most powerful tools in business are put to their best use by even the smallest organizations. Winning Communications Strategies will enable the reader to get the most out of their commercial website, use the phone company as a high-tech partner in gaining a competitive advantage, use a fax-on-demand system for 24 hour a day customer service, use voice mail and interactive voice response systems to advantage, use video conference, compute telephony integration, email, and wireless services. Winning Communications Strategies shows how to set up a telecommuting program, use centrex, ISDN, and other phone company services to befit from the latest technology and network improvements without incurring a big capital expense themselves. -- Midwest Book Review

Product Details

  • Paperback: 219 pages
  • Publisher: Aegis Publishing Group, Ltd. (August 25, 1997)
  • Language: English
  • ISBN-10: 0963279084
  • ISBN-13: 978-0963279088
  • Product Dimensions: 8.4 x 5.5 x 0.6 inches
  • Shipping Weight: 10.6 ounces
  • Average Customer Review: 5.0 out of 5 stars  See all reviews (1 customer review)
  • Amazon Best Sellers Rank: #9,493,884 in Books (See Top 100 in Books)

 

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5.0 out of 5 stars BRICKMAN WROTE A BOOK!, August 24, 2005
This review is from: Winning Communications Strategies : How Small Businesses Master Cutting-Edge Technology to Stay Competitive, Provide Better Service and Make More Money (Paperback)
I can't belive a man as great as brickman has a book out.
He really deserves it.
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