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Robert G. Cooper's resume speaks volumes. If you can remember a professor in college, or even high school, that made a difference in your life, well it's probably because they made... Read morePublished 21 months ago by Cellphone Guru
It gives me very clear and precise idea for managing new products and for my prepration in my exam. Great~Published 22 months ago by Selena
This book is the result of research of leading companies in the product development world. It seems most business books out there are written by authors who wax eloquent about... Read morePublished on March 15, 2013 by Eric J Snyder
There is a newer version, the website did not have it available or mentioned, imagine the surprise when I started school and my classmates books look different, missing a couple of... Read morePublished on December 9, 2012 by Lili
Robert Cooper developed the stage-gate methodology for new product development in the 1980's. It has had a profound effect on most large firms and many smaller firms. Read morePublished on November 16, 2011 by Tom K.
An excellent job of Stage-Gates. This book represents one of the best overviews of this process. Where requirements are key, and any set of tasks, as well as the whole project, can... Read morePublished on March 19, 2011 by C. Lafond
Because that's the only value this book has. Most of it is just a collection of charts produced by other groups, and it's horribly outdated. I got it for $. Read morePublished on December 14, 2010 by Eric J Kline
could give more details regarding why it's not a perfect item. eg: highlighting in the book, etc.Published on July 12, 2010 by Tori Longano