WM Funds Shareholder Services, Inc.
From the Back Cover
—From the Foreword
She was excellent and after 90 minutes I thought I really "got it".
The first half of the book explores the "how and why" of women's buying decisions, and the vast array of possibilities in selling to this most powerful consumer.
Not only was this educational and helped me to re-evaluate so many of my techniques, it was also very enjoyable!
Great insights into the differences between selling to a woman versus selling to a man. Written from the How to Sell a Woman perspective. Read morePublished on November 16, 2009 by Cathy Griffin
The title says how I feel, or I could have said, "Tell me something I already know." It stretched the Venus/Mars theory a LITTLE so that it related directly to selling in a way... Read morePublished on June 23, 2009 by King Kevin
My wife and I opened a Home Decor store recently and purchased this book halfway thru the first year. Read morePublished on November 3, 2006 by Joe Dager