Wireless Horizon [Hardcover]

Dan Steinbock (Author)

Book Description

Publication Date: July 15, 2002

"Mobile communications and the wireless web are not just conveniences or curiosities -- they are the harbingers of a fast-approaching sea change in the way information moves. Destined to be as fundamental to business and social interaction as the personal computer or even the telephone, these technologies and the companies that develop them have become the basis for an entirely redefined industry economy. Wireless Horizon is the first book to chronicle the strategy and competition for leadership in the evolving wireless economy. Featuring an in-depth look at the key drivers of the mobile internet, the author presents the histories, strategies, and technologies of industry giants like Ericsson, Nokia, Motorola, AT&T Wireless, Verizon, NTT DoCoMo, China Telecom, and others. With a look into the future of wireless applications, mobile content, and m- commerce, this book offers not only a clear assessment of the communications industry but also excellent lessons in strategic thinking, financial approach, public policy, and business planning."

Editorial Reviews

Review

"..a work valuable for its clear international and comparative tone - he [the author] describes a realistically global industry." -- Emerald Journal

"Anyone conducting research in telecommunications will find this work an invaluable reference tool." -- Choice, May 2003

"an excellent and highly informative work." -- Pool, Spring 2003

Book Description

"Mobile communications and the wireless web are not just conveniences or curiosities -- they are the harbingers of a fast-approaching sea change in the way information moves. Destined to be as fundamental to business and social interaction as the personal computer or even the telephone, these technologies and the companies that develop them have become the basis for an entirely redefined industry economy.

Wireless Horizon is the first book to chronicle the strategy and competition for leadership in the evolving wireless economy. Featuring an in-depth look at the key drivers of the mobile internet, the author presents the histories, strategies, and technologies of industry giants like Ericsson, Nokia, Motorola, AT&T Wireless, Verizon, NTT DoCoMo, China Telecom, and others.

With a look into the future of wireless applications, mobile content, and m- commerce, this book offers not only a clear assessment of the communications industry but also excellent lessons in strategic thinking, financial approach, public policy, and business planning."

See all Editorial Reviews

Product Details

• Reading level: Ages 17 and up
  
• Hardcover: 400 pages
• Publisher: AMACOM; 1st edition (July 15, 2002)
• Language: English
• ISBN-10: 0814407145
• ISBN-13: 978-0814407141
• Product Dimensions: 9.2 x 6.4 x 1.8 inches
• Shipping Weight: 2 pounds
• Amazon Best Sellers Rank: #2,762,380 in Books (See Top 100 in Books)

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