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Word Hero: A Fiendishly Clever Guide to Crafting the Lines that Get Laughs, Go Viral, and Live Forever Paperback – October 4, 2011
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--Richard Lederer, nationally bestselling author of ANGUISHED ENGLISH and GET THEE TO A PUNNERY
“WORD HERO takes the mystery out of clever wordplay and hands readers the tools to craft unforgettable expressions of their own. Way to spill the beans, Heinrichs. With this little book, everyone and their mother will know the secrets to being witty, pithy, and memorable. From my spot in the unemployment line, I stab at thee."
--June Casagrande, author of IT WAS THE BEST OF SENTENCES, IT WAS THE WORST OF SENTENCES
“Whether your goal is to pen unforgettable ad copy, add zest to your fiction, or just release a cascade of laughter, WORD HERO will get you there. Prepare to learn a lot -- and be simultaneously amused.”
--Jan Venolia, author of REWRITE RIGHT!, WRITE RIGHT! and THE RIGHT WORD
“If you love words, WORD HERO will magnify your wit, wisdom, and creative expression.”
--Dave Trottier, author of THE SCREENWRITER’S BIBLE
"This will be of interest to readers on debate teams or in creative-writing classes, as well as to anyone needing a few pointers to make their speech stand out. For anyone fascinated by fun, fantastic, and frivolous words, or for those who want to give speeches where the susurration of their words causes listeners’ hearts to thud, this is the book." --School Library Journal
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Top Customer Reviews
Jay breaks his guide into 5 parts: Word Apprentice, Word Novice, Word Artist, Word Wizard and Word Hero. Part one begins with relatively easy exercises, explanations and examples. Sound layers, word play and the invention of words. Inside you will find tons of tropes (and an explanation) stupendous similes and harmonic homonyms. From analogies to Yogisms, this book is a treasure trove of higher wisdom and esily learned tricks for those who love words.
The lessons were thought provoking and refreshing. If you haven't been trained to think in this way, you might fine his exercises at the last part of each chapter fun, delivering unexpected results. With our writer's retreat coming up. these chapters would be great writing prompts to jump start writing processes, or inspire on breaks.
I will be recommending WORD HERO to all my writing friends.
To his credit, though, Heinrichs is very earnest and as tireless as a run-on sentence in an infinite loop. But the book's organization is a bit of a mess, with so many forward references that the infinite loop becomes spaghetti code. The exercises are not much fun, and several simply elude me. His sources of examples become tiresome (Pulp Fiction, Glee, sports announcers/writers, shoe designers) and hard to digest. In the end, the demands of having to learn a new language to, well, learn language, sapped my energy and left me crying uncle instead of encore.
It took me two tries, however, to realize I was not going to be able to "read" this book. Instead, it is a great book to keep at hand for seeking other ways of expressing or speaking one's thoughts, etc.
Appended and Indexed, it becomes an immediately valuable tool for finding new ways to craft lines that will be remembered and will revitalize your limited every day expressive abilities. Most of us have a limited number of expressions or statements that serve our everyday way of expressing ourselves. This great book gives you hints of using or creating new ways to do so, expanding greatly one's ability to draw specific attention to, or to hone in with laser-like ability to describe or refer to someone or something that people will long remember.
If you are a public speaker, even occasionally, this book will surely be one of your favorite "helpers" to up the quality of your addresses and to create lasting memory of key items, people, etc., within those addresses. The same applies if you are a writer...your ability to create memorable lines and descriptive ideas regarding various subjects and people will bring a whole new breadth and depth to your writing. People will remember what you said or wrote much longer than they will with your everyday limited expressive descriptions you currently work with.
Currently studying for memoir writing, this great reference for creating memorable, relevant lines, serious or comic, or what have you, will be kept right on my desk with my dictionary, thesaurus, and Bartlett's Quotations!
This is easily one of the most useful and valuable books that I've added to my library this year.Read more ›
The lead-up to each element is engaging, always witty (of course) and fast-paced. Giving examples from history, current events and even quotes from the current popular TV show, Glee, we read many examples of the type of witty writing that is being discussed in that section. Then the reader is given writing exercises to practice in order for us to flex their own writing muscles.
There really is no way to improve one's writing without writing, so I appreciated that the author not only teaches us this type of writing by providing us with text to read, but he also directs us with writing exercises to do on our own. I feel that by just reading this book a reader would not transform into suddenly being witty: you really have to do the work and practice.
Although I'm a clear writer and can write both technical process and persuasive writing, I definitely am not a witty writer. Witty thinking does not come naturally to me. My mind doesn't think like that so I appreciated wit being broken down and dissected by Heinricks. I kept thinking, "Oh! I see how they did that! I can do that if I just tried!"
I appreciate that so much information is packed into this one inexpensive book. If anyone were to do all this writing it would probably equal a full college course's worth of writing.
Anyone who thinks writing and the writing process is boring should give this type of writing a try.Read more ›
Most Recent Customer Reviews
Sometimes we all need to find just the right words and need all the help we can get. Great tips and tricks for developing a new writing skill. Read morePublished 1 month ago by Amazon Customer
I am a big fan on this author. This is a wonderful book written in a funny and informative manner. I learned a lot.Published 15 months ago by TracyM
'Thank you for agruing' is better with more practical techniques but the pit technique alone makes the book worth it.Published 16 months ago by Armen Topchyan
If I were asked to recommend a book that would help one increase their writing skill, I would recommend Elements of Style by E. B. Read morePublished 19 months ago by Linda Schell
the book was good for its intended purpose. great in fact. but far too much political commentary. it was present multiple times in every chapter. Read morePublished 20 months ago by J W
Heinrichs explains in great detail how to turn that special phrase that makes any writing memorable. Read morePublished 21 months ago by Mike Lewis
Words are powerful, Jay makes it clear from the outset. And if you want to wield great power then this book is for you! Read morePublished 21 months ago by Alex Cespedes
This book is all about writing puns, repetition, exaggerating, and that sort of thing. Nothing here will help your message go viral. Read morePublished on December 22, 2013 by Shevi