Anderson's book begins in the same fashion as many other how-to-work-at-home manuals. She touts the joys of solo labor, detailing the numbers and figuring out the tasks and responsibilities. If these were Anderson's only contributions to the "genre," then the recommendation would be to read all the others and miss this one. Happily, that's not the case. Where this author adds plenty of value to the wannabe home workers' decision is primarily in her suggestions for coping strategies: how to manage kids with hired help, or what are the best ways to deal with isolation, motivation, and stress. Topics include the fanciful as well as the commonplace; new puppies, for instance, are immediately enrolled in obedience school, while templates are advised for those unorganized souls. Lists upon lists and tips from actual home workers will enable start-ups to succeed--along with 40 million colleagues.
Barbara Jacobs
Review
"People who work in highly structured jobs directed by others may have the most difficulty striking out on their own," says Sandy Anderson, a California-based psychologist who has just written a book,
The Work-at-Home Balancing Act, which analyzes the personality traits of those most likely to succeed in home-based careeres. Ms. Anderson provides a variety of ideas for handling the challenges of home-based work, many of which are based on interviews with at-home workers in a variety of fields. She also analyzes the impact on a marriage when both spouses work at home. For those who would like to work at home but have no idea of what to do, she gives useful suggestions for starting home-based businesses tailored to a person's interests --
Washington Times, October 13, 1998If you're thinking of "being your own boss" in order to have a greater measure of control over your life, read this book before you take the plunge and leave the rat race behind. Making your own hours and your own rules may be enticing, but it also represents a major lifestyle change. You'll want to make sure you're ready for it. This book will help you determine if going solo is right for you, and then show you how to prepare for the best possible outcome-success. The author draws upon her own experience and that of other home-based entrepreneurs, to bring you insight, tips and advice on the specific challenges of working from home. You'll determine your suitability for a home-based business, learn how to choose a business direction, and find out how to create a smooth transition from the corporate world to that of entrepreneurship. Anderson also addresses how to handle distractions that threaten to knock you off course, gives you techniques for staying focused and on track, and details coping strategies-designed for dealing with the stress of balancing work and family life out of one location --
Working Solo, September 1998The special benefit of Anderson's book is the strong emphasis on those balance issues: Coping Strategies--Keys to Creating Balance. --
Telecommuting Review, September, 1998You work at home all day. You know how to fix your fax machine, balance your books, and develop low-cost, high-impact marketing plans. Problem is, you don't have anyone to dish with-no one with whom to discuss last night's "Law and Order" or your clients' disorderly conduct on the golf course. Sandy Anderson knows that home-alone feeling. Plus, she knows you don't need nuts-and-bolts networking tips to deal with it. Anderson, who has a Ph.D. in psychology, scoured the academic literature, interviewed the obligatory talking heads, and mined her own experience (as a writer and real-estate professional) to produce a book that is the print equivalent of a smart and experienced friend eager to give advice. Her best chapter defines and examines what she calls the "big three psychological challenges" of working at home-isolation, motivation, and stress-and supplies creative strategies for managing them. One from her own life: When, as a real estate agent, Anderson had to make one of those dreaded telemarketing phone calls, she used to hop on a stationary bike, strap on a telephone headset, and ease the pain of making the pitch (which, if she had worked in a corporation, she might have done by complaining to a colleague) by pedaling off a few calories in the process. THE LAST WORD: It's a keeper-and a heck of a lot cheaper than therapy --
SUCCESS Working at Home Magazine, February/March, 1999