"Illuminating and insightful, this book is essential reading for all levels of the corporate ladder." --Publishers Weekly
"…must read for every leader and manager wanting to move past the trend and into the truth about social media’s purpose, influence, and outcomes." --Kate Nasser blog
"Babbitt and Coiné have written a book you MUST read if you don’t want to fall prey to Darwin’s survival of the fittest.” --Mills-Scofield.com
"This practical and engaging book is a must-read for all business owners and entrepreneurs….of interest to anyone who wants to know more about how social media is driving change…” -- Library Journal
"I recently read A World Gone Social...If there is anyone you should listen to when it comes to social media, it’s Ted [Coiné].” --Leading with Trust
“Authors Ted Coiné and Mark Babbitt have presented a present-day survival guide for social media.”--Staffing Success
"With unerring practicality, Coiné and Babbitt show why social media is neither fad nor trend but part of a transformational era driven by 'engagement.'" --Foreword Reviews
"Coiné and Babbitt offer an eye-opening look at fundamental and powerful changes the social collaboration era has set in motion...With compelling stories and dozens of concrete examples." --Healthcare News
"...the book offers plenty of intelligent, practical and pragmatic advice on how to become part of the social media-enabled revolution…A must read…” --IT Organization Circa 2017
"...gives you the tools and information you need to survive --and thrive--in a business climate in which customers hold all the cards." --HVACR Business
“This book is a goldmine for organizations who want to become champions of the Social Age." --BizCatalyst360
"...highly recommend A World Gone Social by Ted Coine and Mark Babbitt! It is a must-have resource to help you #ExerciseLeadership!” --Strengths Builders
"...offers warnings and best practices for navigating this dangerous terrain, with fascinating examples of companies that get it right, and terrifying examples of those that get it wrong." --Accounting Today
“…provides the tools you need to build a socially enabled team [and] must read tips that can benefit HR professionals, recruiter, small business owners and others who interview." --ZipRecruiter.com
“Anyone who has ever had a business—or anyone who sells—can certainly learn a great deal from what Ted has to say.”
“Powerful message and when handled effectively can be a very strategic approach towards organizational success and increase profits.” --PM World Journal
“[A World Gone Social] goes beyond most of the advice you’re reading now… to explain how all of them are changing the landscape of business.” --Accounting Today
The Social Revolution's impact on the business world cannot be over-estimated. Like the meteor that likely precipitated the end of the dinosaurs, Social is the catalyst in an extinction event--and business as we know it has changed forever.
A World Gone Social offers an eye-opening look at fundamental and powerful changes the social collaboration era has set in motion:
● Customers now have the power--just watch what happens as more realize it!
● With increased transparency, businesses must be more ethical--no more pretending
● Command-and-control leadership is now so inefficient, it is a liability
● Nimble and small is the new competitive advantage--few corporations are capable of the agility required by evolving marketplaces
● Recruiting is now a two-way proposition, with job seekers able to peer behind the corporate curtain
● Relationship and community-building is how customers and brand ambassadors are won--and retained
● Engagement--with partners, employees, and customers--is not a luxury; it is a requirement.
Each chapter provides compelling stories and concrete examples of companies demonstrating enlightened business practices and doing Social right--and some that are not--and the lessons to be learned from their experiences. Finally, readers will discover how to objectively assess the fit ness of their own company's culture and social presence...so they may successfully transition from a 20th- to a 21st-century "social" organization.
It teaches us how to successfully incorporate social media into our business as well.
In my world view, this book is about leadership, organization development, culture change and mobilizing global movements.
If nothing else, and without a wish to gloat, one can learn from the mistakes made by others.
If you think that Ted Coine and Mark Babbitt's 'A World Gone Social' is just more social media tips, then you'll be floored by this book. Read morePublished 4 days ago by Dan Aldridge
Ted Coine and Mark Babbitt are two of the surprisingly few who truly understand social media's deeper power to transform leadership and management, not just marketing. Read morePublished 19 days ago by James Notter
This book is an amazing resource for anyone who wants to learn to adapt to the social age. It's not a how-to on social media, but rather a resource on how we should think about... Read morePublished 27 days ago by Krystal N Young
An incredibly timely, extremely well written and highly focused contribution to the bleeding edge of business in the 21st century - the authors hit the nail on the head not only in... Read morePublished 1 month ago by Andrea Bonime-Blanc
A World Gone Social: How Companies Must Adapt to Survive by Mark Babbitt and Ted Coine'
Do you need a compelling reason to read a book? Read more
Ted and Mark possess a working expertise with clear social proof. They expand on a simple premise that social business is an essential part of branding infrastructure. Read morePublished 1 month ago by Mark Anthony Dyson
If you're like me and already on the social plane, you might wonder - do we really need a book like "A World Gone Social? Read morePublished 1 month ago by Achim Nowak
Its Official Social Media is here to Stay
This is the best book I’ve read to date on the subject of social media. Read more
No matter how much you think you know about social media, "A World Gone Social" will help you know more. Read morePublished 2 months ago by Joanie Connell