If you ever thought there must be better ways of organizing society, or capturing the innate creativity of citizens, then this is the book for you! An encyclopedia like no other, The World's Greatest Ideas is the most exciting collection of schemes, plans and proposals you'll ever come across.
The ideas come from world experts, inspired amateurs, and from the world's press. Practical, brilliant, quirky, and inspired, they are social innovations-new and imaginative ways of tackling social problems or improving the quality of life-collected by the Institute for Social Inventions. The Institute has acted as an International Suggestions Box, gathering ideas from ordinary people around the world since 1985 through its network of correspondents and members, and through its Global Ideas Bank on the web which gets over three million hits a year.
Here you'll find ideas for the future - today. Ammunition for dinner party conversations. For example:
a "gender tax" to pay for male crime;
allowing only golf buggies in inner cities;
woodland burials;
making proper energy behavior a kindergarten social skill; or
ensuring an adequate intake of Vitamin T-the tribal vitamin
A tribute to the fertility of human imagination, this book will interest anyone with an inventive flair-from students in all the fields from life to death that the book covers, to armchair readers who like to be titillated by the new, the unusual, and even the occasionally weird.
Marketing for The World's Greatest Ideas:
National print advertising
National publicity
International Social Innovations Day to launch with publication
The editors are all from the Institute for Social Inventions whose chairman and founder is Nick Albery, author, editor and psychotherapist extraordinaire.
