How to Write and Sell Greeting Cards, Bumper Stickers, T-Shirts and Other Fun Stuff [Paperback]

Molly Wigand (Author)

Book Description

ISBN-10: 0898794714 | ISBN-13: 978-0898794717 | Publication Date: March 1992 | Edition: First Editiion First Printing

A successful freelancer shares her years of experience and advice in writing for the "social expression market".

Product Details

• Paperback: 176 pages
• Publisher: Writers Digest Books; First Editiion First Printing edition (March 1992)
• Language: English
• ISBN-10: 0898794714
• ISBN-13: 978-0898794717
• Product Dimensions: 8.8 x 6 x 0.7 inches
• Shipping Weight: 10.4 ounces
• Average Customer Review: 4.2 out of 5 stars  See all reviews (11 customer reviews)
• Amazon Best Sellers Rank: #142,998 in Books (See Top 100 in Books)

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Customer Reviews

Most Helpful Customer Reviews

43 of 43 people found the following review helpful:

5.0 out of 5 stars Absolutely the best "how-to" greeting card book out there!, February 27, 1999

By 

jay stephen jackson - See all my reviews

This review is from: How to Write and Sell Greeting Cards, Bumper Stickers, T-Shirts and Other Fun Stuff (Paperback)

If you're going to get only one, this is it! I spent 20 at Hallmark in the Creative Writing and Editing departments, so I feel I know whereof I speak. The book is very user-friendly; the writing is fun, friendly and concise. While it covers all types of greeting card writing, it gives a special emphasis in the new humor and alternative styles of writing. And for those of you who want to start your own button or bumpersticker or t-shirt company in your garage, there is an excellent section on this type of writing, we call "Self-Expression." With the hundreds of Electronic Greetings sites now out there, the opportunity for personal creativity is greater than ever. Armed with this book, you'll become a true professional.

45 of 46 people found the following review helpful:

4.0 out of 5 stars A book worth a look, February 18, 2001

By 

Margret E. kennedy (berwyn, pa USA) - See all my reviews

This review is from: How to Write and Sell Greeting Cards, Bumper Stickers, T-Shirts and Other Fun Stuff (Paperback)

I am a greeting card designer and writer. Molly's book sometimes states the obvious in her suggestions for creating greeting cards, but when are looking for the millioneth way of wishing someone a happy birthday, that can be helpful. She walks you through brainstorming and I have to say has enabled me a very fresh thought process for coming up with card copy. It's as though she is happy to share the "secrets" of the trade for creating cards. This is one funky business to learn about. It's not like there are college courses on how to succeed in the card business. It's all about observing what's out there and really searching for professinals who are willing to share insights, tips and suggestions and hard facts for succeeding and I think this book does all of that!

35 of 36 people found the following review helpful:

2.0 out of 5 stars Not what I thought it would be, March 10, 2000

By A Customer

This review is from: How to Write and Sell Greeting Cards, Bumper Stickers, T-Shirts and Other Fun Stuff (Paperback)

I was quite disappointed with this book in that it was extremely limited in its topics. It was very thorough in its explanation of different writing styles and formats, but it barely discussed the marketing side of it...payment standards, format for submissions. I would have liked this section to be more than just a few pages(out of almost 200), and also for them to have included a little bit on basic overall card design (many of us do both the writing and illustrating).

This book is not an end-all resource on breaking into the greeting card industry, but it is a good place to go if having trouble coming up with ideas.