The Writer's and Photographer's Guide to Global Markets [Hardcover]

Michael Sedge (Author)

Book Description

Publication Date: October 1, 1998

Freelancers can greatly expand their career and income horizons, thanks to this authoritative guide to selling work internationally.

This strategic approach to placing articles and graphics abroad is packed with leads to the hundreds of potential markets that are always on the lookout for fresh stories, photos, and illustrations to fill their publishing needs. Readers are guided to working with overseas editors, art directors, agencies, stock-photo firms, and told how to handle foreign and reprint rights, tax tips, and maintenance of records. Included are more than a thousand E-mail addresses around the world.

Editorial Reviews

Review

As we move even further into the new global economy, Michael Sedge's guide will become an indispensable tool for stock photographers. Every stock photographer who plans to sell overseas should have this valuable book -- Rohn Engh, Director, PhotoSource International, and author of Sell and Re-Sell Your Photographs

The global economy is a rich revenue source, and Mike Sedge knows how to profit from it, and so will everyone who reads this book -- Jeff Herman, President, The Jeff Herman Literary Agency, L.L.C., and author of The Writer's Guide to Book Editors, Publishers, and Literary Agents

From the Back Cover

This indispensable guide shows both neophyte and veteran writers and photographers how to tap hundreds of potential markets for selling their articles and photographs around the globe. Chapters detail how to:

Understand international audiences and market to them Locate foreign publications and writers/photographers organizations Approach editors and art directors with tantalizing story-idea packages Protect interests when selling rights Pitch to in-flight magazines Work with translators to sell stories in other languages Price articles and photographs Tap the Internet and World Wide Web for resources, free publicity, and marketing opportunities Run a freelance business Interviews with accomplished freelancers complement the author's hard-won career wisdom with helpful anecdotes and practical, real-life advice. International magazines and periodicals of all subjects and audiences are listed, each with a short description and full contact information. Also provided are media e-mail addresses, helpful clubs and associations, and overseas agencies and stock houses. This ingenious resource contains everything writers and photographers need for hurdling new borders to increase their income and win global success and satisfaction in their careers.

See all Editorial Reviews

Product Details

• Hardcover: 292 pages
• Publisher: Allworth Press (October 1, 1998)
• Language: English
• ISBN-10: 1581150024
• ISBN-13: 978-1581150025
• Product Dimensions: 9 x 6.2 x 0.9 inches
• Shipping Weight: 1.1 pounds
• Average Customer Review: 5.0 out of 5 stars  See all reviews (3 customer reviews)
• Amazon Best Sellers Rank: #3,089,069 in Books (See Top 100 in Books)

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Customer Reviews

Most Helpful Customer Reviews

13 of 13 people found the following review helpful:

5.0 out of 5 stars One of a kind, June 29, 1999

By A Customer

This review is from: The Writer's and Photographer's Guide to Global Markets (Hardcover)

The title of Michael Sedge's book says "Guide to Global Markets," and about 60% of the book is dedicated to rather extensive listings of magazine, newspaper and book publishing houses from such diverse markets as Fair Lady in Capetown, South Africa and Modern Boating in Australia. Yet the key to this 275-page guide is a concept that has made, or broken, many freelance writers' careers - reselling.

Sedge makes suggestions that I still have trouble with, mostly things that reflect his many years at the work, and his level of success. He says to send originals or color copies of clips rather than B&W copies - an expensive proposal for a struggling freelancer. He says it is always best to query rather than send complete articles, while many other equally successful writers have said just the opposite is true.

And then there is what he calls "The Return Envelope Illusion."

His attitude is this: if they're interested, they call you. Sedge says, "Because I consider myself a business dealing with another business, I stopped sending SASEs fifteen years ago." He sends out queries, either email or regular mail, and waits. If 90 days go by without a reply, he sends the idea to someone else. And judging by his success rate, it may very well work. But I have yet to try it.

But regardless of your own success rate, "Global Markets" is an education in the business of freelancing, and well worth the effort to find it.

9 of 9 people found the following review helpful:

5.0 out of 5 stars This book is an indispensable tool for serious creators., November 12, 1998

By A Customer

This review is from: The Writer's and Photographer's Guide to Global Markets (Hardcover)

"You should alter your business style to fit your personality." With this innovative admonition, in fewer than 300 pages, Michael Sedge launches his writer- and photographer- friendly guide to international publishing. It's a small book, easily tucked into carry-on luggage for a quick and valuable read when travelling, and teeming with more essential information than its size suggests.

To those of us who juggle queries, IRC's, and rejection slips, ad infinitum, Sedge's book presents a path that leads without effort to the production and marketing of one's work, successfully, and over and over again.

We discover the benefits of circling the global marketplace on the World Wide Web and of expediting the query process electronically, thereby diminishing the need for IRC's. Sedge uses the concept of lists extensively, not only to ease the proposal process, but also to provide detailed and direct routes to publishers around the world, their various imprints and contact persons, as well as the e-dresses for most of them.

The book tackles the maze of multiple submissions to the advantage of writer and photographer. It provides a clear understanding of the pros and cons of allowing agencies to handle international marketing.

By far, the most important and unique feature of the book is Sedge's fail-safe method for assuring that writer and photographer keep a tight hold of the rights they want to keep. This feature, alone, mandates the book's place on any creator's bookshelf.

7 of 10 people found the following review helpful:

5.0 out of 5 stars This is a must own book for freelancers, November 1, 1998

By 

Joel Jacobs (Formerly Milan and Naples Italy) - See all my reviews
(REAL NAME)   

This review is from: The Writer's and Photographer's Guide to Global Markets (Hardcover)

If you are interested in increasing your writing income - and who's not - then this book must be in your marketing reference library.

It tells you how and where you can share in the money you're missing by not selling to the overseas markets.

The information is new and current and not just a rehash of the old information you've long been accustomed to - buy it and increase your sales.

Joel Jacobs Writer, Editor, Photojournalist