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Writing & Implementing a Marketing Plan: A Guide for Small Business Owners (Crisp Fifty-Minute Series)
 
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Writing & Implementing a Marketing Plan: A Guide for Small Business Owners (Crisp Fifty-Minute Series) [Paperback]

Richard Gerson (Author)


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Book Description

March 1, 1991
This book is particularly useful for small business owners and service providers. It is a resource for anyone who knows the value of a written marketing plan and the necessity of revising it on a regular basis. You will learn the elements of a business plan, how to write a good marketing plan and the methods to implement the plan.

Product Details

  • Paperback: 104 pages
  • Publisher: Crisp Learning; 1 edition (March 1, 1991)
  • Language: English
  • ISBN-10: 1560520833
  • ISBN-13: 978-1560520832
  • Product Dimensions: 9.8 x 7.9 x 0.3 inches
  • Shipping Weight: 8 ounces
  • Amazon Best Sellers Rank: #676,693 in Books (See Top 100 in Books)

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