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You Are a Badass: How to Stop Doubting Your Greatness and Start Living an Awesome Life Paperback – April 23, 2013

4.7 out of 5 stars 1,090 customer reviews

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Editorial Reviews

Review

New York Times Bestseller

“Sincero (Don't Sleep With Your Drummer) brings a fun, feminine verve to now well-tread self-help tropes… The tone is far more feisty than academic, and there's humor on every page, all of which is exactly what her intended audience most needs"
—Publishers Weekly online

“If touchy-feely self-help tomes make you feel, shall we say, less than inspired, this no-nonsense manifesto to awesomeness might be just what you're looking for. Filled with blunt and sassy advice, do-it-yourself exercises in personal transformation, and a whole lot of hilarity, You Are a Badass will silence your inner critic, and help you build a life worthy of the kind of Facebook news feed that others envy. Take a day off from looking for your inner goddess, and spending some time cultivating your outer badass instead.”
—Bustle.com

“I adore Jen's realistic and funny take on all matters of living an awesome life. She has such a gift for writing in a very digestible way that will appeal to everyone. If you're looking for purple unicorns and rainbows you won't find them here, what you will find are practical and easy ways to connect with your inner badass and change your life.”
—Madisyn Taylor, Co-Founder, DailyOM

“Author and success coach Jen Sincero takes the self-help book to another level with her cutthroat humor and in-your-face attitude. …The 27 thoughtful, well-written chapters are worth it—by the time you finish the book, you will understand the secrets to a life you deserve and how awesome you really are at controlling the outcome of your life. In other words, you’ll realize how much of a BAMF you really are!”
—Albuquerque’s Weekly Alibi

“Sincero has probably written the most entertaining self-help book many readers will ever get in their hands on…. Reading this book was like talking to a best friend – the one that will tell you like it is no matter the circumstances and that forces you to think outside the box.”
—The State Hornet, California State University, Sacramento campus paper

“[You Are a Badass] is (and I quote) “the self-help book for people who desperately want to improve their lives, but don’t want to get busted doing it.” You have permission to upsize your serving of awesome with this funny, fulfilling read.
—MindBodyGreen

YOU ARE A BADASS is a phenomenon!”
—Liesl Freudenstein, Boulder Book Store

About the Author

Jen Sincero is a bestselling author and success coach who has helped countless people transform their personal and professional lives via her newsletters, seminars, private sessions, public appearances, articles, products, and books. A few years ago, Jen said goodbye to her home in California in order to
travel the world indefinitely and encourage as many people as possible to live lives of unbridled awesomeness.
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Product Details

  • Paperback: 256 pages
  • Publisher: Running Press; 1 edition (April 23, 2013)
  • Language: English
  • ISBN-10: 0762447699
  • ISBN-13: 978-0762447695
  • Product Dimensions: 0.8 x 5.8 x 8.5 inches
  • Shipping Weight: 8 ounces (View shipping rates and policies)
  • Average Customer Review: 4.7 out of 5 stars  See all reviews (1,090 customer reviews)
  • Amazon Best Sellers Rank: #25 in Books (See Top 100 in Books)

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Customer Reviews

Top Customer Reviews

Format: Paperback
Jen Sincero is a talented writer, and her edgy, irreverent style will be inspiring and motivational to many readers. If you've read other self help books then you probably won't find much that's new here. In fact, it's really the in-your-face tone and humor in her writing that makes this book worthwhile. As for her ideas, I personally found a lot to take issue with. First, she has a very polarized view of spiritual growth that divides our lives in to those that suck and those that are awesome. Maybe that works for young millennials just starting out in life, and if that's the audience she’s g oing for, then great, but most of us are somewhere on a continuum and her assertions that life is either this way or that way are simplistic to say the least. Sincero also uses a lot of highly critical, edgy language to describe people who are struggling or stuck - therefore not as awesome as she is - using words like "lame-o " "suck" "wuss" ...well, you get the idea. This may be mildly amusing the first time around, but it gets old fast and it's not exactly kind to those who may really be struggling. I have to confess that I question a writer who continually references her own life choices and personal career success as a model that the rest of us should follow. There is an exhibitionistic, narcissistic, "look at me", "look at how successful I am" dimension running through this book that is self-indulgent while lacking insight about what success could mean or look like for another person. Read this book for a quick shot of motivation if that's what you need, it's good for that, but look elsewhere for help in developing your own ideas and values about success and purpose. This is the Jen Sincero version and it may not apply to you.
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Format: Audible Audio Edition
I rarely write negative reviews because I know that what goes into writing a book is a lot of hard work. But as a therapist, I am concerned that the "badass" attitude that the author holds toward the reader is potentially damaging. Several times in the first 1/2 of the book (which was all I could stomach) she declares that you are a wimp if you don't follow her ideas or methods. Ick. This totally goes against the basic premise of the law of attraction. There are so many books on manifesting that are more comprehensive and respectful to the reader. And the information is not rocket surgery. Here are the basics:

1. Self limiting beliefs that you formed from early negative experiences hold you back from doing what you would most love.
2. Those same beliefs are likely creating self-criticism, anxiety and depression in you, which also holds you back.
3. Learning to love yourself (by practicing doing loving things and speaking to yourself kindly and compassionately) will eventually shift your beliefs. You can speed up this process with repetition (mantras, affirmations, etc.).
4. If all the spiritual, woo-woo talk about frequencies and vibrations makes you roll your eyes, no worries. It is your own energy that creates the relationships, experiences and perceptions you have. You know this from experience. When you are having a great day, the world looks brighter. People seem friendlier (because they are responding to your warmth). When your day is sucking, everyone becomes a pain in the butt.
5. Staying in a loving space with yourself requires ongoing maintenance and support. You will do better if you limit contact with people who make you feel bad or doubt yourself and increase contact with those you make you feel stronger and happier.
6.
Read more ›
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Format: Paperback
This is one of the funniest, enlighting, and inspiring self-help books that I've ever read - and I've read hundreds of them.

The language used in the book is direct and often coarse, but the message goes directly to the heart and is highly motivating.

Some parts made me laugh, some parts ticked me off, and all of it made me look at my life with a renewed perspective.

If you've read a lot of self-help literature, you won't find much in this book that you haven't heard before, but Sincero has such a funny, powerful, and personal writing voice that it will make you remember that you are, deep down, a total badass!
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Format: Paperback Verified Purchase
If you are going through a transitional phase in your life (or if you would like to go through a transitional phase in your life) this book is for you.

None of what Sincero says is new or groundbreaking. In fact, much of it is attributable to the "wisdom of the ages" and derived earlier works in self help and self improvement.

What sets this book apart is that it is packaged in a user-friendly format and written in incredibly engaging language. Sincero's passion for making you more passionate drips off every page.

Trying to change your life while living it is akin to working on a car as you are driving it down the road. Most folks don't have much bandwidth for transition.

Fortunately, Sincero makes it easy. This is a quick read packed with concrete steps you can take to make improvements to your quality of life the minute you read the page.

I've read it twice, and given copies of it to at least ten friends.

For those interested in changing their lives, this is a good use of twelve bucks.
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