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You Are Now Less Dumb: How to Conquer Mob Mentality, How to Buy Happiness, and All the Other Ways to Ou tsmart Yourself Hardcover – July 30, 2013

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You Are Now Less Dumb: How to Conquer Mob Mentality, How to Buy Happiness, and All the Other Ways to Ou tsmart Yourself + You Are Not So Smart: Why You Have Too Many Friends on Facebook, Why Your Memory Is Mostly Fiction, an d 46 Other Ways You're Deluding Yourself + Thinking, Fast and Slow
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Product Details

  • Hardcover: 320 pages
  • Publisher: Gotham; 1st Printing edition (July 30, 2013)
  • Language: English
  • ISBN-10: 1592408052
  • ISBN-13: 978-1592408054
  • Product Dimensions: 5.4 x 1 x 8.8 inches
  • Shipping Weight: 12 ounces (View shipping rates and policies)
  • Average Customer Review: 4.6 out of 5 stars  See all reviews (101 customer reviews)
  • Amazon Best Sellers Rank: #363,949 in Books (See Top 100 in Books)
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Format: Paperback
In order to help potential readers/buyers of their purchase decision, I am obliged to copy and paste the Misconceptions M and Truths T of all chapters for your consideration.

M: You are being of logic and reason.
T: You are a being capable of logic and reason who falls short of that ideal in predictable ways.

Narrative Bias
M: You make sense of life through rational contemplation.
T: You make sense of life through narrative.

The Common Belief Fallacy
M: The larger the consensus, the more likely it is correct.
T: A belief is not more likely to be accurate just because many people share it.

The Benjamin Franklin Effect
M: You do nice things for the people you like and bad things to the people you hate.
T: You grow to like people for whom you do nice things and hate people you harm.

The Post Hoc Fallacy
M: You notice when effect doesn’t follow cause.
T: You find it especially difficult to believe a sequence of events means nothing.

The Halo Effect
M: You objectively appraise the individual attributes of other people.
T: You judge specific qualities of others based on your global evaluation of their character and appearance.

Ego Depletion
M: Willpower is just a metaphor.
T: Willpower is a finite resource.

The Misattribution of Arousal
M: You always know why you feel the way you feel.
T: You can experience emotion states without knowing why, even if you believe you can pinpoint the source.

The Illusion of External Agency
M: You always know when you are making the best of things.
T: You often incorrectly give credit to outside forces for providing your optimism.
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71 of 76 people found the following review helpful By D. Graves on July 30, 2013
Format: Hardcover
As one who has always been fascinated by psychology, yet not formally educated in it (beyond a few college courses) and not inclined to read dry textbooks on the subject, this book is a treat. It blends the latest research in individual and social psychology with funny anecdotes and insights into why we behave the way we do. Don't be put off by the title if it seems a bit frivolous: this is a serious, thought-provoking book (though quite humorous and entertaining, as well).

This is more or less a continuation of the author's previous book, "You Are Not So Smart", but you need not feel compelled to read the former: you don't really need to know the themes and ideas of the first book to read this one. In essence, the book shows us how knowledge and understanding of our self-delusions can be used to help us become, well, 'less dumb'. Using recent discoveries and research into behavior to help us see that we are not the objective observers of our lives we believe ourselves to be, but, rather, delusional lemmings stuck on autopilot, the author gives us 17 examples of how we fool ourselves in life.

Each example is brilliantly written and fascinating, incorporating science, funny anecdotes and trivia. But don't get the idea that this is just a whimsical 'pop psychology' book; this is a serious study of our irrational unconscious selves, yet presented in a highly entertaining way (much like how Richard Feynman could make quantum physics accessible and understandable to the average person, as Carl Sagan did with cosmology - complicated science explained in an engaging manner).

The author's central theme is that scientific method has saved - and continues to save - mankind from it's delusional dumbness.
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Format: Paperback Verified Purchase
Not a fiction book, so the questions are a bit off. Nice book that goes over the surface of cogitative biases we all have and a brief overview of how to defeat them. Well written and does not drown you out in jargon or long passages full of academic babble. Multiple anecdotes and stories of studies done on real people help to bring the points home.
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42 of 59 people found the following review helpful By Peter Koziar on September 29, 2013
Format: Kindle Edition Verified Purchase
The book spends a lot of time saying how you're deceived, and almost no time saying how to deal with it, how to find the truth. Also, he falls prey to his own biases, especially an anti-religious bent, where plenty of examples instead abound other places (Piltdown man, anyone?). As far as he's concerned, science never gets anything wrong, but religion never gets anything right.

I think the best part of the book was the section on the "Narrative Fallacy," which helped me understand why I've been investing (sometimes unsuccessfully) the way I have been.

The worst part was probably the section on the "No True Scotsman" fallacy, which was very disorganized, and I think he got it completely wrong. The fallacy isn't about people violating the principles of the group and getting chastised (justly) for it, but, rather, someone who acts in a way that isn't considered typical for the group. For instance, "No true NRA member would campaign for bans on rifles" is not this fallacy, but saying "No true NRA member would vote democratic" would be.

The ending of the book was also a little odd. It just kind of stopped. The last chapter didn't tie things up or reach any conclusions, just dealt with another fallacy like all the rest, then it was done.
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