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So You Want to Be a Garden Designer: How to Get Started, Grow, and Thrive in the Landscape Design Business Hardcover – March 25, 2010


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So You Want to Be a Garden Designer: How to Get Started, Grow, and Thrive in the Landscape Design Business + How to Start a Home-Based Landscaping Business: *Develop A Profitable Business Plan *Build Word-Of-Mouth Referrals *Handle Employees, Paperwork, And ... Top Landscaper (Home-Based Business Series)
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Product Details

  • Hardcover: 424 pages
  • Publisher: Timber Press (March 25, 2010)
  • Language: English
  • ISBN-10: 0881929042
  • ISBN-13: 978-0881929041
  • Product Dimensions: 9.4 x 6.7 x 1.2 inches
  • Shipping Weight: 2 pounds (View shipping rates and policies)
  • Average Customer Review: 5.0 out of 5 stars  See all reviews (9 customer reviews)
  • Amazon Best Sellers Rank: #440,545 in Books (See Top 100 in Books)

Editorial Reviews

From Booklist

The garden design profession appears to be expanding, as many self-taught gardeners are entering the field. Howard suggests an apprenticeship to help build the necessary skill set, learn the terminology, and transition into the business. Offering the basics, Howard leads with chapters delving into horticulture and the green industry. Structural tips and know-how to help explain the creation of paths, walls, and fences follow, and Howard sheds light on aspects of materials and legal issues that apply to patios and decks. She covers elemental details with regard to water features, a pool, and even a spa, as well as irrigation, drainage, and lighting, while more in-depth chapters survey the occupational hazards and offer business advice. Her personal story enlivens the writing and illuminates many subtle yet essential aspects of the profession. Readers who are considering taking the leap will appreciate Howard’s guidance and encouragement. --Alice Joyce

Review

“Inspiring and practical in equal measure, this exceptional handbook offers sage advice on embarking on a career in garden design… Blending personal experience and sensible recommendations in an engaging and authentic voice, Albrecht Howard strikes a credible balance between prudence and encouragement in chapters covering every phase of garden design.”
(Garden Design Online)

“This is great reference work… for people with knowledge behind them who are getting started in the business, or who've just been in business for a few years.”
(Booklist)

“The garden design profession appears to be expanding, as many self-taught gardeners are entering the field. ... [Howard's] personal story enlivens the writing and illuminates many subtle yet essential aspects of the profession. Readers who are considering taking the leap will appreciate Howard's guidance and encouragement.”
(Boston Globe)

“With joblessness at an all time high, many passionate gardeners fantasize about designing gardens as a second career. Give your daydreamer this practical book.”



More About the Author

Love Albrecht Howard has owned her landscape and garden design business since 1994. A lifelong passionate gardener and plant lover, Albrecht Howard has taught gardening at local adult education classes and chemical-free lawn and land care through the Arnold Arboretum. Her design work has been featured in national magazines and on the HGTV and DIY cable networks. She is a member of the Association of Professional Landscape Designers, and the Garden Writers Association of America, as well as a host of horticultural societies.

Albrecht Howard volunteers for La Leche League, serves on the planning board of the Partners in Perinatal Health, acts as the environmental education director for Healthy Mothers, Healthy Babies Coalition of Massachusetts, and serves on the governing board of The Alliance for a Healthy Tomorrow.

She attended the University of Massachusetts at Amherst, Northeastern University and the Landscape Institute of Harvard University.

A recovering marketing executive, Albrecht Howard makes her home in Massachusetts with her husband Bruce Howard, and their son Griffin. *So You Want to be a Garden Designer* is her first book.

Customer Reviews

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See all 9 customer reviews
This was a very helpful and fun to read book.
Maxwell
This book is a great resource for any aspiring garden or landscape designer.
Kory Edwards
Invest the time to read it properly and you'll find your time well-spent.
Gen of North Coast Gardening

Most Helpful Customer Reviews

Format: Hardcover
As a landscape designer, I hear it all the time from new acquaintances... "I'd LOVE to do what you do... think about plants all day, design gorgeous gardens, get my hands in the earth."

But almost as quickly as their tone turns dreamy, they snap back to reality. There are just too many buts. "But I have a well-paying job!" "I don't know enough about plants." Or most daunting of all, "I wouldn't even know where to start".

Love Albrecht Howard has crafted a thorough and detailed guide to getting past all those "buts" and getting into a career you'll love. She's got suggestions for how to start out slowly if you can't afford to leave your day job, how to build your knowledge and professionalism, and suggests ways of handling common situations as a designer.

Of course, along the way you'll learn the unvarnished truth about what it's like being a landscape designer. We all have horror stories of clients who think designing with plants is like designing with objects - that we should be able to specify no-maintenance plants that will do well without water, in poor soil, with deer and dark shade - yet flower all year long!

Albrecht Howard shares her professional tricks on designing for tough conditions, as well as for communicating the possibilities to clients. And she shares the pitfalls she's found as a designer and advises you on how to work professionally through the expected and not-so-expected adventures you'll have as a designer.

If you know what knowledge gaps you're missing, it's not too hard to figure out how to gain skill at specific aspects. But so much of the value in this book is in teaching fledgling designers what they don't yet know they need to learn.
Read more ›
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4 of 4 people found the following review helpful By Midwest Book Review on October 18, 2010
Format: Hardcover
Having an eye for design is one thing, but to be a professional takes a bit more. "So You Want to Be a Garden Designer: How to Get Started, Grow, and Thrive in the Landscape Design Business" is a how to guide to the landscaping industry for those who love gardening and want to better embrace it and its challenges. Passion is a great place to begin, but Love Albrecht Howard gives readers the finer tuning of the business side, how to present your ideas, and most importantly how to make it profitable. For anyone with dreams of making their living working with gardens, "So You Want to Be a Garden Designer" is the book for them.
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1 of 1 people found the following review helpful By Cerinthe Major on June 24, 2014
Format: Hardcover Verified Purchase
I've been interested in some time in being a garden designer. There are many books on how to design gardens which are more or less helpful in learning how colors work together, etc. (sadly, they are usually less helpful). However, if you want to be a garden designer, chances are you already have some ideas on how to design gardens. This book tells you how to run the business, for example, dealing with contractors, how to arrange payments. I wasn't sure I was ready to launch my own business, but this book helped give me the confidence to start.
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2 of 3 people found the following review helpful By Linda on January 9, 2011
Format: Hardcover Verified Purchase
I had this book on order with Amazon (pre-publication), as they had kindly notified me it was due to be published this year, and I am very happy with it! Not only did I receive $10 off the cover price, but it is extremely relevant to what I am doing now. I just finished 2 years at a community college studying Landscape Design, however, they really don't go into the "business" end of it much in college, this author did. The only thing that could be better is if I could contact the author personally! The service was very prompt, book is hot off the press, and I just need to find more time to continue with my reading of it! I'm a dedicated Amazon customer - mostly I get books from them as I am an avid reader - cant beat the prices or service!
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Format: Hardcover
This book is packed with relevant information. The author manages to combine business information, relevant stories from her own career (and her stories always have a point that can help the reader) and potential pitfalls. She does all this while showing us the joy she gets from her career, and she also tells how to price effectively. 'They' say you can't judge a book by its cover but it was the cover design that convinced me to pick it up...so clever. And the book definitely lives up to the cover. Five stars.
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