The basics. That is what you lost when you went from feeling like, I am going to make my mark, to It is too hard to keep up so let us just try to survive. It is time to admit you re not having fun anymore. Only then can you find your way back to the beginning when your business was all promise and no misery. Only then can you build (and keep building on) the basics that will never let you down. This small book contains the secret basics to unlock the true power and potential of your business. Strategist, speaker and consultant Howard Mann has collected twelve bricks essential to any business foundation. Mann shows you how to get back to basics, reconnect with your purpose, and grow your business, instead of getting stuck following the latest trend or innovation. Most important of all, Your Business Brickyard provides a game plan for how to make your business fun to run again. You will learn how to Reconnect to Your Purpose and keep your goals uppermost in your mind. You will say goodbye to worries over competition when you Lose Your Nemesis. You ll appreciate the powerful simplicity of Pay Fast, Get Paid Even Faster. You will learn how to Goaljump and work backwards from your most ambitious goals to actionable tasks you can do today. Your Business Brickyard shows you how to eliminate whatever it is that hinders your ability as a business owner to enjoy your position properly. With practical, hands-on exercises and a fresh, concise format, The Brickyard will help you establish a brick solid foundation so your business can grow without limit while you enjoy the journey.
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Book Description
Editorial Reviews
About the Author
Howard Mann is the president of The Business Brickyard, a leading strategy, marketing and communication consultancy based in New York, and a founder of Sideshow Digital, an award-winning interactive agency. Prior to founding The Business Brickyard in 2001, Mann was the President of a premier customs broker and international freight forwarder with six U.S. offices and a network of over 35 agents worldwide. Mann currently works as an adviser to entrepreneurs and business owners. His highly focused workshops and year long programs help executive teams dig down to unlock the power of the perfect execution of the basics of business. His clients learn how to build brick-solid foundations that sustain growth and make their businesses more fun to run. In addition to consulting, Mann speaks and writes frequently about the importance of the basics and reconnecting to the passion that too often gets lost as businesses mature.
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Most Helpful Customer Reviews
9 of 9 people found the following review helpful:
5.0 out of 5 stars
Fast but Focused,
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This review is from: Your Business Brickyard: Getting back to the basics to make your business more fun to run. (Hardcover)
This is a 63-page gem of a business book, for many reasons...1. It's easy to read in one sitting (don't you love business books you can read - and reread - in 90 minutes?). 2. It hits the key fundamentals ("bricks") of running an effective business but includes the non-obvious - e.g. "lose your nemesis" (forget your competition), "pay fast" (and you'll be paid faster). 3. There are practical to do's at the end of each chapter ("Practice Drills") that would not have occurred to me to try - e.g. "rank your clients." 4. The size, look, and feel of the book makes it exceptionally reader-friendly (why can't all books be designed this way?). I might have enjoyed a longer treatment of each business "brick," but at the same time I might have postponed reading it if it were not so attractively presented as a fast-read. It definitely leaves me ready for the sequel.
4.0 out of 5 stars
This is no fluffy business fable!,
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This review is from: Your Business Brickyard: Getting back to the basics to make your business more fun to run. (Hardcover)
Fantastic book by my friend Howard Mann! This isn't some fluffy business fable as one might judge by its slim storybook size and hardcover. The business insights contained within were heard-earned by the author himself via his own experiences in running a successful (but stressful) freight and logistics company.The content is broken into core components that benefit everyone from the seasoned CEO to the first-time entrepreneur. The book is beautifully designed and packs a visual punch for the reader; from the chapter headings to the "two-minute drill" summaries, all the way down to the representation of "football-as-brick" icon. The 12 lessons (my favorites are: Reconnect with Your Purpose, Lose Your Nemesis, Singles and Doubles, Relationships Not Sales, Accelerate Through The Finish Line, and Escape Desk Gravity) are succinct and to the point -- the author knows you don't have time to waste, you have a business to run! Part of the legend of Benjamin Franklin is that he spent quite a bit of time improving himself. He selected 13 virtues (Temperance, Silence, Order, Resolution, Frugality, Industry, Sincerity, Justice, Moderation, Cleanliness, Tranquility, Chastity and Humility) and set about improving himself in those areas. But he didn't try to do it all at once. He took one virtue at a time and specifically focused on trying to improve himself in that area for one week. I recommend that you do the same with this book. Choose one lesson and focus your attention on in improving (even just a little bit) in that single area for one week. Pick another area for the following week. And another. And another. And another. And another. And then go back and do it all over again. It's time to go back to the brickyard, baby!
5.0 out of 5 stars
Your Business Brickyard,
Amazon Verified Purchase(What's this?)
This review is from: Your Business Brickyard: Getting back to the basics to make your business more fun to run. (Hardcover)
I found this read informative excellent and to the pointDavid Murphy
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