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I recently purchased an old book on Amazon. It was a book I had read as a teenager which was over 50 years ago. I still remembered the title and author, Your Creative Power, by Alex Osborn. The hardcover book arrived in great shape and within the specified timeline. I am enjoying reading it again now at the other end of my life.
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Ogburn is the O in the very creative BBDO advertising firm. His anecdotes leads you to engage your brain in some very creative thinking. Although his checklists don't just pop out of the book, they are there for your use. We only use our brain power about ten percent. You can really boost your brain power with Ogburn's Your Creative Power