The evidence is clear: those who use social media for the job search are getting better jobs more quickly. Written by a career coach in a clear format and an accessible style, the 2012 edition of "Your Social Media Job Search" uses client case studies and actual work-samples to show you how to 1) Prioritize using social media applications for the best possible search 2) Write a powerful LinkedIn profile that gets attention from employers and recruiters, 3) Use Twitter for job-related research; get better information faster, 4) Get invaluable help (and interviews) from your network and people you don't know, 5) Know when to use Facebook and blogs to get ahead of the competition, and 6) Build your business using Social Media. NOTE: When you buy this paperback edition, you can download the latest eBook version for free (instructions inside the book), to keep current with yet-to-emerge ways to shortcut your job search using social media. The eBook is updated regularly with new case studies, techniques and examples.
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About the Author
Robert Hellmann is well placed to guide you. He has helped hundreds of clients in diverse industries and professions to reach their job-search and on-the-job goals. In addition to his private practice, Rob is a certified Five O'Clock Club Career Coach, a Vice President at the Club, and an instructor at NYU's School of Continuing and Professional Studies. His career-related insights and commentary have appeared in media outlets such as the New York Times, Forbes, the Washington Post, Money Magazine, CNBC.com, ABC News, and more. Rob combines his 20-plus years in corporate marketing with his Five O'Clock Club training to help people market themselves in their careers. Feel free to contact him at rob@hellmannconsulting.com, or visit his website at www.hellmannconsulting.com.
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1 of 1 people found the following review helpful
Hellmann, a terrific career coach with an extensive corporate background and a strong track record of helping senior executives land jobs, has given us all a great treat --- his up-to-date and practical advice on the how to use Social Media tools in your job search. It is short, to the point and is particularly strong in its presentation of LinkedIn and Twitter. Hellmann doesn't waste your time and he tells you how to get to just the sections of the book of highest interest to you.
He realizes we are novices at best with these tools and gives detailed explanations and visuals on how to get set up and how to make the most of them in job search. Twitter is an acquired taste and can be overwhelming to get started. This section has very helpful tips on getting started and recommends ways to do it efficiently. It is quite helpful for a novice tweeter.
Beyond the view of how each of the social media tools can help you in job search, perhaps the two most valuable gems are the Case Study near the back on how one individual used social media over the course of his job search and the address of the remarkable Career Links on his hellmannconsulting.com website. Here is the quick link: [...]
The price is right; the information valuable; the job market starting to turn. This is a book that you will keep right next to your computer for years to come.
He realizes we are novices at best with these tools and gives detailed explanations and visuals on how to get set up and how to make the most of them in job search. Twitter is an acquired taste and can be overwhelming to get started. This section has very helpful tips on getting started and recommends ways to do it efficiently. It is quite helpful for a novice tweeter.
Beyond the view of how each of the social media tools can help you in job search, perhaps the two most valuable gems are the Case Study near the back on how one individual used social media over the course of his job search and the address of the remarkable Career Links on his hellmannconsulting.com website. Here is the quick link: [...]
The price is right; the information valuable; the job market starting to turn. This is a book that you will keep right next to your computer for years to come.
This book explains the basics of fully integrating social media, and in the process outlines the basics of a successful job search.
As befits his advice to focus on LinkedIn, the majority of the book focuses on how to use LinkedIn. While I think this is tough as so far only people looking for jobs check LinkedIn, form follows function.
The best part of this section is it describes various parts of a broader job search, from picking a target to landing interviews, and how LinkedIn can help. There are tidbits for everyone, like the importance of LinkedIn groups, and LinkedIn Apps.
The Twitter section is also useful, driving home how to use it to find particular pieces of information about an industry. I liked the case study in the end, which demonstrated how the different services fit together.
Altogether, I think this book will become an indispensible part of my job search.
As befits his advice to focus on LinkedIn, the majority of the book focuses on how to use LinkedIn. While I think this is tough as so far only people looking for jobs check LinkedIn, form follows function.
The best part of this section is it describes various parts of a broader job search, from picking a target to landing interviews, and how LinkedIn can help. There are tidbits for everyone, like the importance of LinkedIn groups, and LinkedIn Apps.
The Twitter section is also useful, driving home how to use it to find particular pieces of information about an industry. I liked the case study in the end, which demonstrated how the different services fit together.
Altogether, I think this book will become an indispensible part of my job search.
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