brandchannel Recommends

A Listmania! list by brandchannel (New York, NY)
 
Insidious Competition: The Battle for Meaning and the Corporate Image
1.  Insidious Competition: The Battle for Meaning and the Corporate Image by Richard Telofski
$33.26   Used & New from: $33.25

The Experience Effect: Engage Your Customers with a Consistent and Memorable Brand Experience
2.  The Experience Effect: Engage Your Customers with a Consistent and Memorable Brand Experience by Jim Joseph
$20.36   Used & New from: $0.01
4.6 out of 5 stars  See all reviews (18 customer reviews)

Behind the Cloud: The Untold Story of How Salesforce.com Went from Idea to Billion-Dollar Company-and Revolutionized an Industry
3.  Behind the Cloud: The Untold Story of How Salesforce.com Went from Idea to Billion-Dollar Company-and Revolutionized an Industry by Marc R. Benioff
$19.03   Used & New from: $0.41
4.4 out of 5 stars  See all reviews (78 customer reviews)

All Customers Are Irrational: Understanding What They Think, What They Feel, and What Keeps Them Coming Back
4.  All Customers Are Irrational: Understanding What They Think, What They Feel, and What Keeps Them Coming Back by William J. Cusick
Used & New from: $0.01
3.6 out of 5 stars  See all reviews (5 customer reviews)

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Trust Agents: Using the Web to Build Influence, Improve Reputation, and Earn Trust
5.  Trust Agents: Using the Web to Build Influence, Improve Reputation, and Earn Trust by Chris Brogan
$10.86   Used & New from: $1.39
4.4 out of 5 stars  See all reviews (115 customer reviews) | 2 customer discussions

The Shift: The Transformation of Today's Marketers into Tomorrow's Growth Leaders
6.  The Shift: The Transformation of Today's Marketers into Tomorrow's Growth Leaders by Scott M. Davis
$25.75   Used & New from: $0.01
4.6 out of 5 stars  See all reviews (11 customer reviews)

A Fine Line: How Design Strategies Are Shaping the Future of Business
7.  A Fine Line: How Design Strategies Are Shaping the Future of Business by Hartmut Esslinger
$22.21   Used & New from: $3.88
4.1 out of 5 stars  See all reviews (19 customer reviews) | 1 customer discussion

Passion Brands: Why Some Brands Are Just Gotta Have, Drive All Night For, and Tell All Your Friends About
8.  Passion Brands: Why Some Brands Are Just Gotta Have, Drive All Night For, and Tell All Your Friends About by Kate Newlin
$18.97   Used & New from: $0.01
5.0 out of 5 stars  See all reviews (4 customer reviews)

Emotionomics: Leveraging Emotions for Business Success
9.  Emotionomics: Leveraging Emotions for Business Success by Dan Hill
$12.62   Used & New from: $8.50
4.5 out of 5 stars  See all reviews (11 customer reviews)

BrandDigital: Simple Ways Top Brands Succeed in the Digital World
10.  BrandDigital: Simple Ways Top Brands Succeed in the Digital World by Allen P. Adamson
$12.71   Used & New from: $0.01
4.5 out of 5 stars  See all reviews (34 customer reviews)

The Global Brand: How to Create and Develop Lasting Brand Value in the World Market
11.  The Global Brand: How to Create and Develop Lasting Brand Value in the World Market by Nigel Hollis
$12.79   Used & New from: $4.25
4.7 out of 5 stars  See all reviews (7 customer reviews)

Ad Women: How They Impact What We Need, Want, and Buy
12.  Ad Women: How They Impact What We Need, Want, and Buy by Juliann Sivulka
$20.55   Used & New from: $0.01
5.0 out of 5 stars  See all reviews (1 customer review)

The Nature of Marketing: Marketing to the Swarm as well as the Herd
13.  The Nature of Marketing: Marketing to the Swarm as well as the Herd by Chuck Brymer
$43.87   Used & New from: $0.01
5.0 out of 5 stars  See all reviews (2 customer reviews)

Branding Only Works on Cattle: The New Way to Get Known (and drive your competitors crazy)
14.  Branding Only Works on Cattle: The New Way to Get Known (and drive your competitors crazy) by Jonathan Salem Baskin
Used & New from: $1.79
3.7 out of 5 stars  See all reviews (21 customer reviews)

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Habit: The 95% of Behavior Marketers Ignore (paperback)
15.  Habit: The 95% of Behavior Marketers Ignore (paperback) by Neale Martin
$19.60   Used & New from: $0.93
4.3 out of 5 stars  See all reviews (19 customer reviews)

Marketing Metaphoria: What Deep Metaphors Reveal About the Minds of Consumers
16.  Marketing Metaphoria: What Deep Metaphors Reveal About the Minds of Consumers by Gerald Zaltman
$21.95   Used & New from: $0.52
4.5 out of 5 stars  See all reviews (16 customer reviews)

The Complete Idiot's Guide to Guerrilla Marketing
17.  The Complete Idiot's Guide to Guerrilla Marketing by Susan M. Drake
Used & New from: $5.77
2.7 out of 5 stars  See all reviews (3 customer reviews)

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Branding Your Business: Promoting Your Business, Attracting Customers and Standing out in the Market Place (Business Enterprise)
18.  Branding Your Business: Promoting Your Business, Attracting Customers and Standing out in the Market Place (Business Enterprise) by James Hammond
Used & New from: $0.06
5.0 out of 5 stars  See all reviews (2 customer reviews)

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Graphic Design: The New Basics
19.  Graphic Design: The New Basics by Jennifer C. Phillips
$37.81   Used & New from: $14.45
4.1 out of 5 stars  See all reviews (39 customer reviews)

Taking Brand Initiative: How Companies Can Align Strategy, Culture, and Identity Through Corporate Branding
20.  Taking Brand Initiative: How Companies Can Align Strategy, Culture, and Identity Through Corporate Branding by Mary Jo Hatch
$23.62   Used & New from: $2.91
4.6 out of 5 stars  See all reviews (5 customer reviews)

Brand Risk
21.  Brand Risk by David Abrahams
Used & New from: $8.20
5.0 out of 5 stars  See all reviews (1 customer review)

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What is Branding? (Essential Design Handbooks)
22.  What is Branding? (Essential Design Handbooks) by Matthew Healey
Used & New from: $0.48
4.0 out of 5 stars  See all reviews (1 customer review)

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Branded!: How Retailers Engage Consumers with Social Media and Mobility
23.  Branded!: How Retailers Engage Consumers with Social Media and Mobility by Bernie Brennan
$20.51   Used & New from: $7.49
4.9 out of 5 stars  See all reviews (13 customer reviews)

Media Rules!: Mastering Today's Technology to Connect With and Keep Your Audience
24.  Media Rules!: Mastering Today's Technology to Connect With and Keep Your Audience by Brian Reich
$21.67   Used & New from: $0.01
5.0 out of 5 stars  See all reviews (3 customer reviews)

Nation branding
25.  Nation branding by Keith Dinnie
$56.95   Used & New from: $34.86
5.0 out of 5 stars  See all reviews (1 customer review)

Leadership Brand: Developing Customer-Focused Leaders to Drive Performance and Build Lasting Value
26.  Leadership Brand: Developing Customer-Focused Leaders to Drive Performance and Build Lasting Value by David Ulrich
$22.27   Used & New from: $0.01
4.7 out of 5 stars  See all reviews (13 customer reviews) | 2 customer discussions

Creativity: Unconventional Wisdom from 20 Accomplished Minds
27.  Creativity: Unconventional Wisdom from 20 Accomplished Minds by Herbert M. Meyers
$74.44   Used & New from: $8.10
4.2 out of 5 stars  See all reviews (5 customer reviews)

Hand Job: A Catalog of Type
28.  Hand Job: A Catalog of Type by Michael Perry
$25.84   Used & New from: $16.51
4.2 out of 5 stars  See all reviews (20 customer reviews)

The Art of Digital Branding
29.  The Art of Digital Branding by Ian Cocoran
$17.59   Used & New from: $0.01
3.9 out of 5 stars  See all reviews (9 customer reviews)

More Than a Name: An Introduction to Branding
30.  More Than a Name: An Introduction to Branding by Melissa Davis
$47.25   Used & New from: $4.06
3.0 out of 5 stars  See all reviews (2 customer reviews)

What's Your BQ? Learn How 35 Companies Add Customers, Subtract Competitors, and Multiply Profits with Brand Quotient
31.  What's Your BQ? Learn How 35 Companies Add Customers, Subtract Competitors, and Multiply Profits with Brand Quotient by Sandra Sellani
Used & New from: $0.01
5.0 out of 5 stars  See all reviews (16 customer reviews)

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The Name of the Beast: The Process and Perils of Naming Products, Companies and Brands
32.  The Name of the Beast: The Process and Perils of Naming Products, Companies and Brands by Neil Taylor
Used & New from: $0.78
2.8 out of 5 stars  See all reviews (4 customer reviews)

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Hidden in Plain Sight: How to Find and Execute Your Company's Next Big Growth Strategy
33.  Hidden in Plain Sight: How to Find and Execute Your Company's Next Big Growth Strategy by Erich Joachimsthaler
$24.92   Used & New from: $0.01
4.5 out of 5 stars  See all reviews (10 customer reviews) | 1 customer discussion

Brandjam: Humanizing Brands Through Emotional Design.
34.  Brandjam: Humanizing Brands Through Emotional Design. by Marc Gobé
$16.26   Used & New from: $0.03
4.7 out of 5 stars  See all reviews (3 customer reviews)

The Breakaway Brand: How Great Brands Stand Out
35.  The Breakaway Brand: How Great Brands Stand Out by Francis J. Kelly
Used & New from: $0.01
3.8 out of 5 stars  See all reviews (12 customer reviews)

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Brand Prototyping: Developing meaningful brands
36.  Brand Prototyping: Developing meaningful brands by Michel A. Jansen
Out of stock

Branding For Dummies
37.  Branding For Dummies by Bill Chiaravalle
$15.20   Used & New from: $1.91
4.2 out of 5 stars  See all reviews (8 customer reviews)

Brand Hijack: Marketing Without Marketing
38.  Brand Hijack: Marketing Without Marketing by Alex Wipperfürth
Used & New from: $13.61
4.2 out of 5 stars  See all reviews (20 customer reviews)

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All Marketers Are Liars: The Power of Telling Authentic Stories in a Low-Trust World
39.  All Marketers Are Liars: The Power of Telling Authentic Stories in a Low-Trust World by Seth Godin
Used & New from: $2.28
4.4 out of 5 stars  See all reviews (181 customer reviews)

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The Brand Glossary
40.  The Brand Glossary by Interbrand
Used & New from: $23.00

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brandchannel (New York, NY)
Last updated: 11/29/10
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