Managerial Economics & Business Strategy + Data Disk (Hardcover)

~ Michael Baye (Author)

Editorial Reviews

Product Description

Baye’s Managerial Economics and Business Strategy has become the best-selling managerial economics textbook. It was the first textbook to blend tools from intermediate microeconomics, game theory, and industrial organization for a managerial economics text. Baye is known for its balanced coverage of traditional and modern topics, and the Fifth Edition continues to offer the diverse managerial economics marketplace a flexible and up-to-date textbook. Baye offers coverage of both the basic concepts of managerial economics as well as frontier research in his chapter on advanced topics. The Fifth Edition also offers a detailed, real-world case study that explains how book theory translates into action in the business world. And the Data CD that comes with each book also contains eight “mini cases” that cover such high-profile businesses as Microsoft, Visa, and Staples.

Product Details

• Hardcover
• Publisher: McGraw-Hill/Irwin; 5 edition (February 4, 2005)
• Language: English
• ISBN-10: 0073050199
• ISBN-13: 978-0073050195
• Product Dimensions: 9.2 x 7.5 x 1.3 inches
• Shipping Weight: 2.5 pounds
• Average Customer Review: 3.5 out of 5 stars  See all reviews (6 customer reviews)
• Amazon.com Sales Rank: #320,129 in Books (See Bestsellers in Books)

Customer Reviews

Most Helpful Customer Reviews

3 of 3 people found the following review helpful:

2.0 out of 5 stars Meh..., December 8, 2007

By	J. Rosenbaugh "rbaugh" (Provo, UT United States) - See all my reviews (REAL NAME)

I really didn't like this book as a classroom text. I used it for a Managerial Economics class while getting my technical MBA, and I really didn't feel like I learned a ton from the book. It is not clearly written, and it's hard to flip through to find the specific content you want. If you want to review before an exam, you'll want to highlight as you first read through, otherwise finding helpful information before an exam is a LOT more difficult.

Overall, it's got helpful information in it, but I would have preferred something more clearly written with a stronger emphasis on strategy.

5.0 out of 5 stars Excellent Economics Text, June 26, 2007

By	Alex R "ALR" (Boston, MA) - See all my reviews

Clearly and concisely written economics textbook, with pertinent examples. An easy read as far as textbooks go. The CD is supplementary... powerpoint charts of the chapters are helpful, but not great. Better off just reading the text.

0 of 1 people found the following review helpful:

2.0 out of 5 stars Got torn book, December 29, 2008

By	C. Henry - See all my reviews (REAL NAME)

The book that I got, practically fell apart on me. I didn't complain, until I found out what other people paid for the same book of better quality.