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Developing Products in Half the Time: New Rules, New Tools, 2nd Edition Hardcover – October 10, 1997

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Preston G. Smith (Author)
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Preston G. Smith (Author),
Donald G. Reinertsen (Author)
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Donald G. Reinertsen (Author)
4.5 out of 5 stars 11 customer reviews
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Product Details

  • Hardcover: 320 pages
  • Publisher: Wiley; 2 edition (October 10, 1997)
  • Language: English
  • ISBN-10: 0471292524
  • ISBN-13: 978-0471292524
  • Product Dimensions: 6.3 x 1.1 x 9.1 inches
  • Shipping Weight: 1.2 pounds (View shipping rates and policies)
  • Average Customer Review: 4.5 out of 5 stars  See all reviews (11 customer reviews)
  • Amazon Best Sellers Rank: #568,961 in Books (See Top 100 in Books)

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Customer Reviews

Top Customer Reviews

5.0 out of 5 starsThis is a must-read book for all development managers
By A Customer on December 9, 1998
Format: Hardcover
This is a treatise on management techniques, not process improvement. The first two chapters detail the decision of which projects to speed up, implying that a manager can only speed up a project by overstaffing it and clearing its path of the usual bureaucracy. Therefore, there is no permanent process gain to be had. But it is a great guide for decision makers looking to cut some time off any (or every) project. The fundamental tenets are these:
1) Make the decision to develop a new product idea quickly.
2) Staff all functions to the project immediately and keep them on throughout (no ramp-up, no handoffs)
3) Specify it simply and quickly and do not change the spec (3 days, 3 pages).
4) Spend a little time on the product architecture, designing for modularity and quick development.
5) User overlapping development techniques (work on multiple modules simultaneously)
6) Make a successful transition to manufacturing to complete the project.
You can halve the development time of most projects just by changing the way you manage your projects, without doing a lot of overtime or increasing the cost of development. Many of the answers are in this book. Again, this is a must read book for all development managers.
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5.0 out of 5 starsExcellent must-read for senior managers
By Photo Hobbyist on January 4, 2002
Format: Hardcover
I found that this book was packed full of common sense, which is rare in a development management book. Although it has a lot of examples of manufacturing of phsyical goods, I found it great as a software manager. There aren't many spare words in this book, either -- it's terse and well edited, so you get the raw facts and the necessary stories to back them up, but not a lot (or any, really) fluff.
I am putting it on my bookshelf for software engineers, right next to Writing Solid Code and Debugging the Development Process, two classics for software engineers and team leads, respectively.
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5.0 out of 5 starsBuy and Read
By A Customer on August 8, 2001
Format: Hardcover Verified Purchase
Absolutely the best book there is on the subject of new product development. Of particular import is the discussion on market and pricing dynamics, which may be new to technical-types. Choosing the right product to develop is critical to avoid "The Innovators Dilemma". The book however needs to add more to the discussion of the importance (and risk) of rapid return of (partial) information to the team during the development cycle, as well as human (team) dynamics. I would therefore recommend "The Team Handbook" as a necessary adjunct.
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5.0 out of 5 starsvery sophisticated tools for real life product development
By mj405 on September 5, 2000
Format: Hardcover
While the first edition was a bit dry to read in the first four chapters, the second edition is more fun. The value of the content has not been reduced with rev 2.0, on the contrary.
The book is full of sound business theory which is well explained and put into real life context to help the non-MBA to transfer the message to their respective challenges.
Also invaluable are the hints towards common pitfalls. They show that the authors have really applied the theory and are aware of the human factor in change processes.
I read rev 1.0 and 2.0 and will probably buy 3.0 as well.
Keep going!
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5.0 out of 5 starsGreat Reading for Software Managers
By Douglas C. Infiesto on January 5, 2000
Format: Hardcover
Over 14 years of software experience confirmed alot of what this book offered. It's well written, chalked full of great facts and gives you a perspective on the possibilities for software development. Let's face-it, software development has almost zero manufacturing issues. So, if your looking for the real reason to implement processes and methodolgies into your development processes, this book will take you there.
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4.0 out of 5 starsUseful tools for shortening development time
By Bas Vodde on August 26, 2007
Format: Hardcover Verified Purchase
"Developing products in half the time" is a collection of tools and practices that can be used to speed up the release of your new products. The book provides a well-balanced view on how to cut the development time and especially what the trade-off is that you will probably make. Many of the tools and practice are only touched upon and would require a book on its own.

Preston Smith and Donald Reinertsen start the book by tackling some important misconceptions about fast development. Their opinion is that it's not per definition good and you really need to have a good reason to speed up the development. They continue this theme in their second chapter which gives a basic financial model that they will use during the rest of the book. It explains what trade-off will be made when saving time in a particular way. The rest of the book provides practices to save development time: starting with "the fuzzy front end". In power of incremental innovation they argue that most products can probably be developed incrementally, which reduces development time and risk a lot.

Chapter 7 and 8 are key to the book, they provide motivation for using cross-functional development teams. How to create these, how do they fit within the organization and where should you locate them. This concept is repeated probably most throughout the book.

Developing in half time is an excellent read. It's full of small ideas which can help your development process to deliver faster and explains the trade-offs well. The only criticism to this book would be that all topics are discussed only shortly. Recommended reading.
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