The Wealthy Speaker: The Proven Formula for Building Your Successful Speaking Business (Paperback)

~ Jane Atkinson (Author)

Editorial Reviews

Review

Every speaker should have a dog-eared, highlighted copy in their library. There's no reason to waste time, energy and money when this tremendous book is available. My speaking business has tripled since tapping into the wellspring of Jane's knowledge! --Steven S. Little "Author, The 7 Irrefutable Rules of Small Business Growth"

Product Description

There are two things that most professional speakers want: more bookings at higher fees. Jane Atkinson unravels the mysteries of the speaking world to allow you to cut through all of the hoopla and get what you need: the straight goods on how to get more business. Why do some speakers earn a million dollars per year, while others struggle? Jane shows you a formula that has worked consistently over 15 years to help speakers move into the top 3 percent of the industry in revenues. Learn how to:

• position yourself in the marketplace as an expert
• clearly show your prospects the value of your message
• understand the workings of speaker's bureaus and how to get them to book you
• learn how to move your fees up the ladder quickly
• develop marketing materials that close the deal
• hire and train staff that are winners
• and much, much more.

Praise for The Wealthy Speaker:

'Nobody understands the speaking business like Jane Atkinson. Any speaker wanting to light the fuse on his or her career has to read this book.'
--Joe Calloway, author of Becoming a Category of One

'Every speaker should have a dog-eared, highlighted copy in their library. There's no reason to waste time, energy and money when this tremendous book is available. My speaking business has tripled since tapping into the wellspring of Jane's knowledge!'
--Steven S. Little, author of The 7 Irrefutable Rules of Small Business Growth

See all Editorial Reviews

Product Details

• Paperback: 224 pages
• Publisher: Speaker Launcher (April 1, 2009)
• Language: English
• ISBN-10: 0978005953
• ISBN-13: 978-0978005955
• Product Dimensions: 9 x 5.9 x 0.6 inches
• Shipping Weight: 13.6 ounces (View shipping rates and policies)
• Average Customer Review: 4.8 out of 5 stars  See all reviews (10 customer reviews)
• Amazon.com Sales Rank: #70,215 in Books (See Bestsellers in Books)

  Popular in these categories: (What's this?)

  #16 in	Books > Business & Investing > Marketing & Sales > Public Relations
  #39 in	Books > Reference > Business Skills > Public Speaking

Customer Reviews

Most Helpful Customer Reviews

3 of 3 people found the following review helpful:

5.0 out of 5 stars Bottom Line, May 28, 2009

By	Rhett Laubach (Edmond, OK United States) - See all my reviews (REAL NAME)

I have been a full-time professional speaker since 1999, doing between 120 and 150 events per year. I only recommend two "how to build a great speaking business" books when people ask. This book is one of them. It is entirely worth the investment and so is Jane.

Rhett Laubach
www.YourNextSpeaker.com
www.AuthenticityRules.com

3 of 3 people found the following review helpful:

5.0 out of 5 stars Valuable content, May 28, 2009

By	V. Cieri (Nashville, TN) - See all my reviews (REAL NAME)

I disagree with previous assessment of The Wealthly Speaker. I work with a "non-celebrity" speaker that speaks 90 times a year. And I read and re-read the book many times. The value of this book is that it provides an "insiders guide" to the speaking business. It provides a road map to building a solid business plan as in any busiess. Writing a few books and having a website doesn't cut it; just ask any meeting planner. To build a profitable speaking business it's critical to understand where to spend your time, money and energy. WS helps you avoid going in the wrong direction.

2 of 2 people found the following review helpful:

5.0 out of 5 stars the business of speaking, May 31, 2009

By	Warren Evans "Warren Evans CSP HoF" (Toronto Canada) - See all my reviews (REAL NAME)

This has quickly become THE go-to resource for those interested in the business of speaking.
(I read in Jeff Lippincott's review the common perception from outside the MICE industry that only those who become famous through some other mechanism can make money speaking. While common, it is inaccurate).

For those who understand that the bulk of the fess paid to speakers around the world are paid to those who have made a career and a business of it, this is the ultimate insiders guide to how the most successful do it.

I don't know anyone amongst the 6,000 members of the various professional speakers associations scattered across 27 countries who would not agree that this is one of the most valuable resources in print for those wanting to participate successfully in this industry.

Warren Evans CSP and Hall of Fame
Founding Chairman
International Federation for Professional Speakers