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Small Business Management 17th Edition

by Justin G. Longenecker (Author),
J. William Petty (Author)
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J. William Petty (Author),
Leslie E. Palich (Author)
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Leslie E. Palich (Author),
4.7 out of 5 stars 27 customer reviews
ISBN-13: 978-1133947752
ISBN-10: 1133947751
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Product Details

  • Hardcover: 736 pages
  • Publisher: South-Western College Pub; 17 edition (September 26, 2013)
  • Language: English
  • ISBN-10: 1133947751
  • ISBN-13: 978-1133947752
  • Product Dimensions: 1.2 x 9 x 11.2 inches
  • Shipping Weight: 3.8 pounds (View shipping rates and policies)
  • Average Customer Review: 4.7 out of 5 stars  See all reviews (27 customer reviews)
  • Amazon Best Sellers Rank: #61,877 in Books (See Top 100 in Books)

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Customer Reviews

Top Customer Reviews

3.0 out of 5 starsOverpriced, overly technical, incomplete, yet somewhat remedial
By Miguel Samonte on December 12, 2014
Format: Hardcover Verified Purchase
This book feels considerably overpriced for what it is. A greater wealth of knowledge rests in networking with the right professors and seasoned entrepreneurs or businessmen/women in major cities. I bought this book for a class I took and even though I was required to read a lot of sections from this book and the exams were based on its chapters, I hardly opened my textbook to actually read it on a page to page basis. I had tried so many times but I found much more readily available resources at my disposal (I'm a college student). The estimated amount of time I actually consulted this book was about 20 percent of the time (for the duration of one semester). Despite exams, in-class assignments, a comprehensive midterm, and a comprehensive final I still managed a 96 percent (Letter Grade: A).

Sometimes, the book will explain terms and other names for business practices that sound foreign to seasoned and very successful businesspeople even professors who teach business management courses. The point I'm getting at is this textbook is very technical, but perhaps some of the terms it lists within its glossary are also known by another name and this book won't acknowledge that. If you have additional questions you may want to ask to professors or mentors, it will be less confusing to them if you provide the definitions for the ideas you have questions about.

In an informal conversation with my professor, he even made a remark that this edition of the textbook is not at all better that its previous editions. Some content is actually taken out that are core to business management in proposals, financials, and marketing plans among other topics.Read more ›
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5.0 out of 5 starsI am very pleased with the quality of this book
By Kyle E. on January 15, 2016
Format: Hardcover Verified Purchase
I bought this textbook for a small business management course that I am taking. I am very pleased with the quality of this book, and instead of selling at the end of the semester like most of my books, I will be keeping this one for future reference in my own business ventures. I compared costs through other websites and this was the best deal and I am happy with my choice.
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5.0 out of 5 starsGreat book
By Sharaka- on March 14, 2014
Format: Hardcover Verified Purchase
Not a fan of reading the whole book for a class but this book made me change my mind. Interesting and Insightful.
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5.0 out of 5 starsYou don't read this book, you miss a lot ...
By OGBONI K. AKAKPO-LADO on October 31, 2015
Format: Hardcover Verified Purchase
You don't read this book, you miss a lot in business management. It is a complete book that provides all you need to start up, and keep your business running through generations. Anyway this book is my everyday guide for management.
O. Koudjo A-L
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5.0 out of 5 starsSmall Business Management recently mailed was the exact book that ...
By Barbara Turnmyre on September 23, 2015
Format: Hardcover Verified Purchase
Small Business Management recently mailed was the exact book that I needed. Thanks so much Amazon ! I am half way through the course.
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5.0 out of 5 starsCame quickly and was a great price to rent
By Candy on March 31, 2015
Format: Hardcover Verified Purchase
Came quickly and was a great price to rent! needed or college class, and I love how long I can rent it for!!
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5.0 out of 5 starsFive Stars
By Soraya Rojas Gonzalez on October 3, 2015
Format: Hardcover Verified Purchase
It is a very informative book. It gives examples of several small businesses and how they operate.
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2.0 out of 5 starsTwo Stars
By Sue on September 18, 2015
Format: Hardcover Verified Purchase
This book wasn't used much in class. My professor said he would not use it again next semester.
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