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33 of 36 people found the following review helpful:
5.0 out of 5 stars
The best so far, November 26, 2008
I bought this one a couple of days ago for $600+taxes. For some reason, both I and my wife thought there was something wrong with it, very good image quality but somewhat dim for our tastes - in all fairness, we still watch many channels in standard or digital definition.
So, we bought a better one, a Samsung 37'', 1080p, NC550... According to all reviews, it was supposed to be better, a lot better, it was a 1080p for God's sake!. And, as we soon found out, this one was not "dim" by any measures!
I have calibrated the LG (do a search on google), and tried to do the same thing with the Samsung but I could not find any websites with the needed calibration information. I tweaked the settings on Samsung for hours on end. After 6-8 hours of watching both TVs, side by side, on a variety of channels (HD, Digital and Analog - I have not tried to hook them up to my laptop, though nor played any games on them!!!), the decision was somewhat easy. Incredibly, unexpectedly, the LG (37'', 760p) was significantly much better than the Samsung (37'', 1080p etc.). The image was much clearer and warmer, more pleasant to the eyes, the faces on both SD and Digital signals much clearer, more... "acceptable". On an HD signal alone, we could not see any significant difference at all (again, we both liked the LG but it was just an a preference by now!). We watched both of them, the same channel, the same cable signal, at the same time ... I know it sounds incredible, but we both liked the LG more.
The price was not an issue, the Samsung was just a $100 more (at Brandsmart USA). I was totally surprised: I thought the Samsung would blow us away (it was SAMSUNG, 1080p!!!. 5th generation after all), but it so turned out that the image on the LG was way much better. My wife kept telling me: I like the LG more, but if you think Samsung is better, then it is up to you! It took me hours to finally give up a "better" TV, the Samsung (1080p), for the LG (720p), but I did it. Now, when we watch TV (LG), we love it!
I have my doubts, but I am open to the remote possibility that some "calibration settings" on the Samsung could offer an image equal or even better in quality than the one on LG. I would be very, very, very surprised though...
We've also had a Plasma, 42''. Hitachi, TV in our Living room for 2 years now. Excellent TV, on all signals... The LG is not "better" is a bit different...
I suggest that you buy two of the Tvs you like, bring them home, set them up in the room you like, watch them side by side, and THEN decide. Otherwise, you don't know how good (or bad) your TV is! What you watch in the showroom and EVEN THE TECHNICAL SPECIFICATIONS are only an INDICATION of what your TV would look like to your own eyes in your own room.
All the best!
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