From the Inside Flap
The Internet is a huge virtual marketplace populated by millions upon millions of potential customers. It's also flooded with web sites, vendors, and businessesall vying for the attention of those millions of potential customers. In this vast and chaotic online world, how do you get noticed and grow your business?
eBoot Camp gives you the tools to garner the online attention your business needs to thrive. Using a combination of search engine optimization (SEO) techniques, keywords, blogs, e-newsletters, press releases, and other tools, the book shows you how to maximize your online exposure and bring in new customers in droves. Best of all, you can do it all yourself in just a few hours a week, without the hassle or expense of hiring a professional Internet marketer.
Inside, you'll find more than a dozen different strategies that will directly impact your search engine rankings and online visibility. In addition, the book offers tips for maximum effectiveness, walkthroughs for review and clarification, practice exercises to apply what you've learned, and real-world case studies to show you how these tactics have helped businesses succeed. Finally, a wealth of online resources is spread throughout the book to provide further guidance, support, and ideas.
eBoot Camp gives you everything you need to grow your business online. Practical, easy to use, and packed with proven strategies, it helps you expand your presence on the Web, thereby increasing your site traffic, custom-ers, and sales. Take a short stint in eBoot Camp and win the war for online attention.
From the Back Cover
PRAISE FOR eBOOT CAMP
"Good tools, good book, good reading!"
—MICHAEL GERBER, author of the #1 New York Times bestseller The E-Myth Revisited
"Understanding how to do business on the Internet is an essential part of business today. eBoot Camp is packed with low-cost, easy-to-implement strategies that will help boost your search engine ranking and drive traffic to your web site. Every small business owner and entrepreneur should own a copy."
—T. HARV EKER, author of the #1 New York Times bestseller Secrets of the Millionaire Mind
"Do you want to ignite your sales and drastically increase profits through the Internet? This is the first book that gives practical, easy-to-follow action steps proven to increase traffic to your web site. You'll think Corey Perlman wrote eBoot Camp just for you."
—SHARON LECHTER, Member of the President's Advisory Council on Financial Literacy, international bestselling author, coauthor of Three Feet from Gold with The Napoleon Hill Foundation, founder of YOUTHPreneur.com
"Corey Perlman has written a great primer on using technology to market effectively. eBoot Camp provides a complete overview that is easy to understand and easy to implement. Read this book for a quick and concise game plan for using the Internet to grow your business."
—MARK SANBORN, President, Sanborn & Associates, Inc., and bestselling author of The Fred Factor, You Don't Need a Title to Be a Leader, and The Encore Effect