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Negotiating Rationally (Paperback)

by Max H. Bazerman (Author) "Everyone negotiates. While many people think of negotiation as something that takes place only between a buyer and a seller or a union and management,..." (more)
Key Phrases: full computer system, irrational escalation, bargaining zone, Lehman Brothers, United States, Big Eight (more...)
3.9 out of 5 stars  (7 customer reviews)

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Editorial Reviews
Review
Chicago Tribune

Insightful, entertaining...draws on the state-of-the-art in decision theory, game theory and psychology.



Howard Raiffa

Frank P. Ramsey Professor of Managerial Economics, Harvard University

Based on gobs of evidence with real managers, the authors not only identify common errors that many negotiators make, but offer sage prescriptive advice on how you can avoid such errors yourself and perhaps exploit the errors of others.



Alfred Rappaport

Chairman, the Alcar Group, and Adjunct Professor Kellogg Graduate School of Management

A significant contribution to more effective negotiating. Bazerman and Neale's framework coupled with their very impressive range of practical case illustrations will help readers avoid costly negotiation mistakes. The chapter dealing with the "winner's curse" should be required reading for all acquisition-minded CEOs.



Frederick J. Manning

President, Celtic Group, Inc.

Max Bazerman and Margaret Neale have analyzed and described negotiating behavior in a most clear and helpful manner.



Donald P. Jacobs

Dean, J. L. Kellogg Graduate School of Management

The information in Bazerman and Neale's book has been central to developing the most popular course in the curriculum at the J. L. Kellogg Graduate School of Management at Northwestern. It has proved to be extraordinarily useful to managers and executives throughout our executive education programs. Their work brings together negotiation analysis and social and cognitive psychology to create unique insights for the practical manager. With the knowledge that I have acquired from the book, I am looking forward to negotiating with them on a more level playing field.



Review
Donald P. Jacobs Dean, J. L. Kellogg Graduate School of Management The information in Bazerman and Neale's book has been central to developing the most popular course in the curriculum at the J. L. Kellogg Graduate School of Management at Northwestern. It has proved to be extraordinarily useful to managers and executives throughout our executive education programs. Their work brings together negotiation analysis and social and cognitive psychology to create unique insights for the practical manager. With the knowledge that I have acquired from the book, I am looking forward to negotiating with them on a more level playing field.

See all Editorial Reviews


Product Details
  • Paperback: 196 pages
  • Publisher: Free Press (January 1, 1994)
  • Language: English
  • ISBN-10: 0029019869
  • ISBN-13: 978-0029019863
  • Product Dimensions: 9.2 x 6.2 x 0.5 inches
  • Shipping Weight: 8.6 ounces (View shipping rates and policies)
  • Average Customer Review: 3.9 out of 5 stars  (7 customer reviews)
  • Amazon.com Sales Rank: #62,095 in Books (See Bestsellers in Books)

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